How much do you want word of this spread out? Should we be looking to invite folk that have shown willingness to fight the good fight? How about posting on other blog comments and forums with info about this?
I guess I mean, advertise or no?
Advertise.
1 Inform yourself as to the Who, What, Where, Why. So that you don’t say silly things like “nuke mecca”.
2 Talk to people. Talk to family, friends, co-workers, when you hear someone saying something silly don’t be afraid to tell them (nicely) they’re wrong, and why.
3 print out articles and (by accident) leave them laying around for someone else to find.