Because the American generals blew off General Montgomery’s advice to use armor in assaulting the beach - Montgomery had the British Army develop specialized assault vehicles for D-Day and offered some to the American Army - they refused. For more details on this American fiasco, read the “Blitzkrieg Myth” by John Mosier.
It wouldn’t have necessarily helped. We didn’t take out the German shore guns, we didn’t have anything that could bull through the tank traps.
The Americans deployed 64 amphibian Shermans at Omaha beach. The British deployed 40 Churchills. Now, what was that advice again?
The British tanks were much more successful in reaching the beach, but one factor may have been that the Shermans were launched from too far out.
Look what they got when they did take Monty's advice - Operation Market Garden.