Sprinkle it on popcorn sometime.
Seriously, it's good on more than just seafood.
Lot's of places around here use it on wings. Very popular.
Yeah, I've liked it on popcorn for a while, even baked potatoes. A guy here who was homesick order a case of Utz's potato chips - crab flavored - They were Old Bay seasoned chips. I do use Tony Chachere's creole seasoning more often though - it's a lot like Old Bay, minus the strong bay leave flavor, but it makes up for that with other spices - good old Cajun seasoning. I was skeptical about mixing the Old Bay with sugar - but if definitely works!