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To: Names Ash Housewares
Zogster is unreliable. As biased more more so then Ipsos.

I agree that Zogby is simple slanted claptrap, but Ipsos is a bit more. Ipsos is a marketing company, and it is not only highly questionable for the MSM to cite it as a "neutral" source for opinion polls, I think that it is clear that conservatives should challenge it on those grounds.

From Ipsos website:

Some of Our Specialties

[ ... ]

Social Marketing and Policy Development

[ ... ]

We have extensive experience in understanding the development of public attitudes and how to shift attitude dimensions to change behaviors. This knowledge and experience applies to social marketing campaigns for government and organizations. We work with clients to develop, communicate, and investigate the impact on policy.

For a company to openly proclaim that they are paid to shape political opinion and then to also offer "polls" on those opinions is unacceptable in my estimation. For any news source to then offer those polls as unbiased is not only unacceptable, it is indefensible in my opinion. I think that this is the equivalent to naively accepting DNC "poll" results and running them as straight news.

122 posted on 01/16/2006 7:01:07 AM PST by snowsislander
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To: snowsislander

Pinging this for future Moonbat bashing.....


178 posted on 01/17/2006 10:50:53 AM PST by tcrlaf
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