Posted on 02/05/2005 8:07:27 AM PST by basil
My daughter orders some baby clothes from this company in Florida. Although she did NOT order the t-shirt in question, she received the following email:
From: "Johnnie Boden"
To:
Subject: Apology
Date: Fri, 4 Feb 2005 16:32:15 -0000
Dear Customer
I am writing to apologise.
We feature a T shirt in our new Mini Boden catalogue with an image of a toy gun (Sheriff T Shirt). Many of you have contacted us about this.
I don't want you to think we are an irresponsible organisation. I founded this company to create clothing ranges that captured a spirit of fun, honesty, individuality and family. We have made a mistake with this product and we feel stupid, especially me. Please accept my apologies.
To be perfectly honest, I didnít give the selection of this T shirt enough thought. I have 3 girls, Anna, Kate and Stella. We donít see any guns in our household. I relied on memories of my toys when I was a boy (a long time ago) when life was a lot safer.
We have now removed the Sheriff gun T Shirt from sale in the US. However, as we print our catalogues well in advance you could receive another which still features the T shirt.
Thank you very much for letting us know how you feel. Keep the feedback coming; good or bad. Itís the only way we can get better.
I am truly sorry.
I look forward to hearing from you soon.
Yours sincerely
Johnnie Boden
Founder
BodenUSA
Post: 3580 NW 56th Street
Fort Lauderdale, FL, 33309
Tel: 1-866-206-9508
Johnnie.Boden@Bodenusa.com
Funny thing is--this is a British Company, and apparently they've had no complaints over there, as the t-shirt is only being removed from American issues of their catalog.
Ping!
can you find a picture of it?
They did not make a mistake.
No--my daughter threw out the catalog--and it does not appear in the new one. Apparently it showed a kid dressed up as a sheriff, holding a pistol. I think it was more or less a cartoon figure--not a photo of an actual child.
i found the picture, but don't know how to post it..
tinypic.com you can upload it for free and dont have to register
Looks like the majority of clothing has a beach motif.
Expensive. So some families are anti-guns? My daughter played little sheriff with guns, holster and boots when she was about 5 years old and she grew up just fine.
Ping!
Where did you find it?
here..you click on product colors and they all come up in a new window..
http://www.boden.co.uk/col.asp?segname=Mini&styid=21057&segid=5&gpname=Jersey+Tops&desname=Retro+T%2Dshirt&gpid=27&gen=2
http://www.boden.co.uk/col.asp?segname=Mini&styid=21057&segid=5&gpname=Jersey+Tops&desname=Retro+T%2Dshirt&gpid=27&gen=2
here, press product colors, and they come up in a new window
sorry, i did that twice..
This owner probably would have been better off making a statement acknowledging the complaint and etc but then saying that he hoped his customers would look for other shirts or apparel that they would prefer to buy or something to that effect. There aren't near the people who would not be offended as the few who are and they don't count.
You must have gotten your posting skills from me!
And now every criminal in the world knows you are unable to protect yourself!
DUMBASS!
I guess you don't know how to post pictures either??
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