[TomGuy]

The 'pajama bloggers' was supposed to be a negative remark by some liberal mainstream media.

So far, it has gone over about like the Fighting Whities t-shirts at a college in Colorado.

The t-shirts were intially created as a 'dig' and a way of showing how nicknames (of sports teams) were so un-PC. Backfired. T-shirt sales shot up beyond belief.

Similary, the 'pajama bloggers' nickname backfired and those bloggers in pj's (and a few probably even less formal in briefs or otherwise) accepted the nickname proudly.

[SupplySider]

So far, it has gone over about like the Fighting Whities t-shirts at a college in Colorado.

Someone should get some PJs with "Blogger" on the pocket to market quickly!