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G.O.P. Plans Spectacle to Jazz Up Convention
New York Times ^ | 08/10/04 | MICHAEL SLACKMAN

Posted on 08/09/2004 7:57:23 PM PDT by conservative in nyc

G.O.P. Plans Spectacle to Jazz Up Convention

By MICHAEL SLACKMAN

Published: August 10, 2004

When the curtain goes up on the Republican National Convention on Aug. 30, the supporting cast will include gospel- and country-music performers, elaborate videos, and celebrities doing what they can to help market President Bush's ideas and vision for America, one of the convention's organizers said yesterday.

But the convention will present not only politicians and celebrities on each of its four days. People from around the country have been invited to offer an invocation or benediction or to make some other short statement, said Frank Breeden, the convention's director of entertainment, who called this aspect of the program "Preachers and Patriots."

The Republicans are hoping that their convention, in New York, can help give their candidate the significant bounce in the polls that eluded the Democratic challenger, Senator John Kerry, after the convention in Boston. And so the party hired Mr. Breeden, a former president of the Gospel Music Association renowned in the Christian music industry, to help produce a show that carefully weaves the party's political message with a mix of music, star power and patriotic symbolism.

Republicans have generally been tight-lipped about convention details, but in an interview, Mr. Breeden gave some clues about what to expect. He said he has worked since November to help recruit celebrities to perform, give press interviews, attend parties or be otherwise visible at Madison Square Garden.

The goal, Mr. Breeden said, is to help market the party's political ideas.

"Entertainment plays more of a prominent role in marketing messages today than ever before," Mr. Breeden said in a telephone interview. And he said that the convention organizers wanted to employ those tools in selling their political philosophy: "Just like Cadillac uses Led Zeppelin to market its ideas."

From the very moment Republican officials chose New York City as the site of their convention for the first time in the party's history, convention organizers said they were trying to create a singular event. Some of the highlights are expected to be speeches from California's governor, Arnold Schwarzenegger, and from former Mayor Rudolph W. Giuliani of New York.

Mr. Breeden said that the list of entertainers was complete and would be released soon by the public relations arm of the Committee on Arrangements, which is actually organizing the event. But he said that in addition to employing celebrities, the convention would rely heavily on videos to help makes its case.

"We have taken several different story points and used media to enhance them and communicate the message," Mr. Breeden said, using the language of convention organizers.

With networks cutting back on their coverage, Mr. Breeden said that organizers had their work cut out for them.

"Television is very competitive; convention television is even more competitive,'' Mr. Breeden said. "It is diminished coverage and even harder to get viewers to tune in. We have to think like television, use a large pallet of creative ideas to convey the message."

Mr. Breeden, who lives in Tennessee, has been spending weekdays in Manhattan helping pull together the convention, which is scheduled to run from Aug. 30 through Sept. 2. During his tenure at the head of the Christian music industry trade group, Mr. Breeden was credited with helping to expand the reach and sales of Christian music.

He said yesterday that he expected the convention to be heavy with gospel, country and Broadway music, and with patriotic music. He said there would be several renditions of the national anthem as well. And he said there would be a stage band made up entirely of some of the most sought-after studio musicians in New York City. Everyone is being paid union wages, he said.

Mr. Breeden said that during his months of work on the convention, he had run up against some obstacles that were surprising and others that he had expected.

After a career in the entertainment industry, Mr. Breeden said he knew well that many of the most outspoken performers do not support the Bush administration. "For whatever reason, on the Democratic side of things, the celebrities who have an affinity with that party tend to be more activist-oriented and tend to get headlines," he said.

Recently Bruce Springsteen and some other high-profile musicians announced a national tour to help defeat President Bush.

Mr. Breeden described some challenges in trying to find celebrities for the G.O.P. event. He said that on many occasions he found there were entertainers who supported the president, or Republican ideas, but who felt their careers would be hurt if they made that support public. Mr. Breeden identified the actor Ron Silver as someone who expressed that opinion to him, although Mr. Silver said that was not exactly the case.

"I have no direct evidence that my position on the war or my political leanings have hurt me in any way,'' Mr. Silver said, expressing support for the intervention in Iraq and saying, "Certainly the expression of my political viewpoint is unpopular."

He said that Mr. Breeden had informally asked him if he would be interested in some role at the convention, but that while he supported the president for re-election because of his foreign-policy position, he did not support his "social agenda."

"It depends on the nature of the involvement," Mr. Silver said. "If they said, 'We'd like you to talk about 9/11, from the lofty perch of history,' I'd be happy to do that."

Finally, Mr. Breeden said he found himself competing with the many parties that are being held by politicians, elected officials, lobbyists and corporations. Many have booked performers who might otherwise have appeared at the convention. He said he heard there were as many as 400 parties organized for convention week.

"This is a fascinating job," he said.


TOPICS: News/Current Events; Politics/Elections
KEYWORDS: christianmusic; countrymusic; gospelmusic; gwb2004; hollyweird; preachersandpatriots; rnc; rncconvention; slimes
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To: TheBigB
A free concert, televised, with Ted Nugent, Kid Rock, Sammy Hagar, and Bocephus.

I was sort of hoping that Nugent might consider putting together something to counter what the Springsteen gang is doing. But I'm afraid he just couldn't find enough "names" to compete. On the other hand, Kid Rock, if so inspired, could in no uncertain or FCC allowable terms, cut the Springsteen gang's agenda down to size:)

21 posted on 08/09/2004 8:26:05 PM PDT by Dolphy (Support swiftvets.com)
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Comment #22 Removed by Moderator

To: zarf
How bout an Alice Cooper performance ? He could set a fundamentalist Arab on fire during prime time?

I would pay good money to see that!

I saw Alice many moons ago. The first band on the bill was 3 fellas I'd never heard of before. They were quite good and wound up becoming kinda famous. You might have heard of them - ZZ Top.

Now, I'd like to see a little ZZ Top at the convention as well. They can play as the islamofacist burns.

23 posted on 08/09/2004 8:27:28 PM PDT by radiohead
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To: conservative in nyc

And.... we don't NEED THEM EITHER!! Who wants them anyway? Use the ordinary Joe and the rest good politicians.


24 posted on 08/09/2004 8:28:00 PM PDT by cubreporter (-I trust Rush...he will prevail in spite of the naysayers.)
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To: kpp_kpp; arasina
it is a NYT article - I got the impression they were trying to use the word "Gospel" as much as possible for that very purpose.

Actually, I thought it was a little odd that the Times was mentioning the "gospel" music. It sounded very "inclusive" to me, and I don't think the Times likes to associate that with the GOP.

No offense to my white friends out there, but white people sing gospel like Irish people teetotal and Chinese people drive.

25 posted on 08/09/2004 8:31:27 PM PDT by dead (I've got my eye out for Mullah Omar.)
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To: TheBigB

I can't imagine ZZ Top are dems but could be wrong. Saw ZZ Top on TV playing with some country band on the country version of VH1 - can't remember the country dude's name - popular guy though. They were cooking.


26 posted on 08/09/2004 8:33:22 PM PDT by plain talk
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To: conservative in nyc
..."the supporting cast will include gospel- and country-music performers,"....




Oh, man - I hope this is a disinformation campaign being put forth while they run secret rehearsals with ZZ Top & Kid Rock....

(If not, well, I guess it's better than James Watt's fav Wayne Newton knocking out "Danke Schoen"!)
27 posted on 08/09/2004 8:33:24 PM PDT by Yossarian (Working towards a Girly-Man free GOP)
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To: plain talk

I believe ZZ Top sent Rush some specially recorded music to use as "buffer music" for his show and stated they listen often.

I'd love to see Alice Coper at the RNC. Perhaps he could sing "Go to Hell" and dedicate it to Osama !! LOL


28 posted on 08/09/2004 8:36:31 PM PDT by RightWingNut
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To: conservative in nyc

Well, I for one am looking forward to this. The GMA/Dove Awards shows are pretty well done, what I've seen of them. I think they'll have some decent stuff.


29 posted on 08/09/2004 8:38:03 PM PDT by ride the whirlwind ("I will never relent in bringing justice to our enemies..." - President Bush)
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To: arasina
"Same here. Too much Gospel and Country music makes Republicans seem like "jist a buncha hicks"."

Thats my fear exactly. Here's a novel Idea, if you want to show contrast with the DNC, leave the music and celebrities out completely. Reinforce how serious the times are, and this election is, by having a serious convention.

I live in Wisconsin, a swing state Al Bore won by 5,000 votes. I can tell you a convention filled with gospel and country music will turn a lot of people off up here.

At no point in the near future will the Republican party be able to compete with the Demoncraps, in terms of celebrity and musical endorsements. Making an attemp to do just that makes us look pathetic. They have Michael Moore, and we have Ron Silver? Are you kidding me? We can't compete so we shouldn't try.

The place where we can beat them is on the issues, and our message. If we stick to that, it will make all the diefference. Plus, we do have the Quasi-Celebrity, Arnold Schwarzenegger. That will be a powerful speech that I look forward to. And I want to hear from The President most of all. If I want to listen to music I'll go to the music store, or buy tickets to a concert I actually want to see.

30 posted on 08/09/2004 8:40:39 PM PDT by Oblongata
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To: conservative in nyc

I don't get Ron Silver. I thought he was a far lefty. Did he only come around on the war... or has he gone through a larger shift in perspective?


31 posted on 08/09/2004 8:41:17 PM PDT by Gunder
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To: dead
Don't think Donny & Marie or Up With People, think Jesus Christ Superstar.

Independents /undecided/ swing voters etc... aren't going to stayed tuned to blah blah blah politicians taking turns standing behind a podium reveling in hearing their own voices.

The economy is great, the WOT is going great, life has never been better. Let's party! Music extravaganzas, laser light shows, audience participation, mind blowing video sensory experiences.

We only need to drive home three or four issues, lets do it in a way that people will remember.

Too bad Colin Powell won't do his YMCA song and dance number.

32 posted on 08/09/2004 8:43:14 PM PDT by bayourod (I resent Kerry telling me that his values, not mine are the only true American values.)
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To: conservative in nyc
I hope it's not too heavy on country or gospel. Not that I dislike that type of music, I just think it makes the Republican party look, well, out of the mainstream. Good speeches, with good ideas, will go a lot further than some country singer that most Americans have never heard of.

Think the convention will feature either of these artists?


Sixpence None the Richer. Played for Perry's inauguration in Texas.


Amy Grant. Played at George Herbert Walker Bush's birthday party.

33 posted on 08/09/2004 8:47:21 PM PDT by Koblenz (Not bad, not bad at all. -- Ronald Reagan, the Greatest President.)
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To: LibLieSlayer

Joe Walsh is a liberal.


34 posted on 08/09/2004 8:47:54 PM PDT by Revenge of Sith
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To: conservative in nyc

Instead of just a big curtain behind the podium there should be two tall columns to remind people of the towers.


35 posted on 08/09/2004 8:48:32 PM PDT by GeronL (geocities.com/geronl is back, or will be)
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To: Koblenz
Amy Grant? Wasn't she having an affair during her first marriage then dump her husband for Vince Gill?

She got the Dove hypocrisy award I believe.

36 posted on 08/09/2004 8:52:10 PM PDT by zarf
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To: Revenge of Sith
Joe Walsh is a liberal.

Joe Walsh is barely conscious

37 posted on 08/09/2004 8:53:48 PM PDT by zarf
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To: conservative in nyc
For those of you playing at home:

Democrats: Clueless NPR folkies and lite rock cocaine casualties from 1981

Republicans: Branson schlock merchants and county fair headliners

38 posted on 08/09/2004 9:06:32 PM PDT by IowaHawk
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To: Koblenz

Actually, Country & Gospel singers have been making their way into mainstream for some time.

I'm happy with both but know some would prefer other styles of music. Depending on the lyrics I'm okay with rock as well, though I'd have to "nix" the idea of Kid Rock performing. He's linked to the Superbowl fiasco, imo, it wouldn't serve the GOP well to have him on stage given the image they wish to project.

I like Kid, don't get me wrong, but would rather not relive the reminders of the Famous Janet & Justin moment.

I do think the speeches will be the main event, as they should be.


39 posted on 08/09/2004 9:07:24 PM PDT by Soul Seeker
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To: IowaHawk
Wowserama, just BRUTAL, Hawkman!

Accurate, but brutal heh heh heh heh.

Don't suppose Mr. Keith is available, do ya? Might be a bit of fun w/TK and ZZ trading off.

40 posted on 08/09/2004 9:26:48 PM PDT by SAJ (Buy 1 NGH05 7.50 call, Sell 3 NGH05 11.00 calls against, for $600-800 net credit OB. Stone lock.)
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