True, one could see author SStephen Marche as just a dumb atheist, whose attraction is superficial and who doesn't, factually, know a lot. Or you could see him as a lost, lost sheep who has just lifted his hear, because he heard the Master's voice.
Elton John is a musician who markets perverted sexuality ---- , yes, that he is ---- but also as a troubled soul who can still respond to a humble and appealing man of God. Both Stephen Marche and Elton John may be individuals who, despite their darkened souls, still CAN respond.
I think that's who Pope Francis is going after. Like Jesus said, this "Kingdom of God" business is like a dragnet that catches all kinds of fish.
If you know anything about how a dragnet works (does "bottom-feeding scum suckers" ring a bell?) you can only whistle, shake your head with a smile, and say "Yeah. All kinds!!" Jesus! A genius at saving the lost! Savior is His name! It's what He does!
I'm just very, very, very suspicious of this kind of publicity, as it can become very addictive.
(Maybe it's my "wise as serpents" coming out here...)