Naw. It wouldn't fail, because its never going to get beyond the "concept" stage. My husband is a Dodge salesman and pointed out why:
1) It is too expensive.
2) The target-market for it is way too small to justify the expense of production.
3) It is in essense a toy, and nothing more. You're not going to ride this thing to work, or take junior to soft ball practice.
4) Insurance for this thing-- esp. against theft-- will be impossible to find.
5) If you thought the SUV was a moving target, this thing is a lawyer's dream come true.