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AOL To Offer Software To Prevent `Pop-Up' Ads
WSJ ^
| Wednesday March 12, 9:41 AM ???
Posted on 03/11/2003 7:12:46 PM PST by Maedhros
Wednesday March 12, 9:41 AM ???AOL To Offer Software To Prevent `Pop-Up' Ads (From The Wall Street Journal) AMERICA ONLINE takes the spring out of Pop-Ups. The AOL Time Warner unit is offering software today to its 26 million U.S. subscribers that prevents pop-up advertising from appearing on a computer screen. It will roll out the "Pop-up Controls" to its international subscribers during the next few months. America Online isn't the first to offer a way to stop annoying Internet ads. In August, EarthLink began offering its roughly five million Internet access subscribers the chance to block pop-up ads. In December, AOL's Netscape unit began offering the feature as part of its Web-browsing software. In January, Apple Computer began offering a Web browser called Safari that blocks pop-up ads. The growing movement against pop-up ads could be bad news for Web advertisers, who generally find them to be an effective eye-catching tool. Nielsen/NetRatings says pop-ups comprised 3.5% of all Web advertising during the fourth quarter of 2002, up from 1.9% of all Web ads during the same period a year earlier.
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TOPICS: Culture/Society; Extended News; Miscellaneous; News/Current Events; Technical
KEYWORDS: mainscreenturnon
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1
posted on
03/11/2003 7:12:46 PM PST
by
Maedhros
To: Maedhros
The easiest way to prevent pop-ups is turn off javascript. Sites download faster too without it.
To: Reaganwuzthebest
Yeah, turning of javascript will do the trick, but it has too many legitimate uses for me to completely disable it.
3
posted on
03/11/2003 7:20:42 PM PST
by
Maedhros
To: Maedhros
Yeah, turning of javascript will do the trick, but it has too many legitimate uses for me to completely disable it. This is true, which is why I put those sites absolutely in need of javascript that I frequent in a different zone with it turned on. It's a hassle at first, but surfing the net is a lot more pleasurable now since most sites I visit javascript is off.
To: Maedhros
Netscape 7 is a commercialized version of mozilla with a built in pop up blocker built in.
5
posted on
03/11/2003 7:33:38 PM PST
by
UB355
To: Maedhros
I have been extremely pleased with Ad Muncher, which eliminates most banner ads as well as popups, and does so before downloading them, which saves a lot of bandwidth. And it works within AOL and CS2000 as well as on the net. It's not Freeware, but I think it's worth the price.
6
posted on
03/11/2003 7:36:38 PM PST
by
Cicero
(Marcus Tullius)
To: UB355
Mozilla and Netscape are basically the same thing, but I prefer the open source variety free from the taint of AOL.
7
posted on
03/11/2003 7:44:14 PM PST
by
Maedhros
To: Reaganwuzthebest
I got tired of dealing with IE's various security zones and manually allowing/disallowing various sites. With Mozilla you can allow/block cookies from a server as they are sent, block images (read: banner ads) from a server, and best of all, disable the opening of ALL unrequested windows while leaving the rest of javascript intact.
8
posted on
03/11/2003 7:50:02 PM PST
by
Maedhros
To: Maedhros
From AOL:
Tired of Pop-Ups? AOL Helps Stop Them
Your copy of AOL will be automatically updated with Pop-Up Controls in the next few days. If you don't want to wait for the automatic update, click the "Get Pop-Up Controls Now!" button.
AOL members now have a new way to take control of the Internet pop-ups that are driving you -- and us -- crazy. We're pleased to tell you that we've created AOL Pop-Up Controls -- another part of our renewed commitment to respond to members' concerns. You told us to "stop the pop," and we listened.
With AOL Pop-Up Controls, you can block annoying pop-ups and pop-unders automatically as you move from Web site to Web site -- no more extra windows distracting you and filling up your screen. The Pop-Up Controls icon will appear at the bottom of every Web page, so you can turn them on or off with a single click, set them to specifically allow pop-ups from individual sites, and review the pop-ups that have been blocked. You'll even see a running tally of how many pop-ups have been blocked during each online session, and hear a special noise each time one is blocked.
9
posted on
03/11/2003 7:55:54 PM PST
by
Sawdring
To: Maedhros
Does anyone use TimeWarnerAOL? Shame, shame if you do!
10
posted on
03/11/2003 7:57:46 PM PST
by
jrushing
(for amber waves of grain)
To: Maedhros
All I've got on my system besides IE is Netscape 4.79. Maybe I'll download the new version and see what it's about.
To: Maedhros
I use Pop-Up Stopper from panicware.com. Works great...less filling.
To: buzzyboop
I use Pop-Up Stopper from panicware.com. Works great...less filling.Just be ready to replace that CTRL key though! Almost becomes second-nature, don't it?
To: RoughDobermann
Yup, still forget to use it, and wonder why a site won't come in. worth it though.
To: UB355
Netscape 7 is a commercialized version of mozilla with a built in pop up blocker built in. However, be aware that only Netscape 7.01 and 7.02 offer the ability to control pop-up windows. The original Netscape 7.0 release lacked this capability. Anyway, if you're an EarthLink subscriber you can get a free pop-up ad blocker that works with Internet Explorer for Windows 5.01 Service Pack 2 to 6.01 Service Pack 1.
Comment #16 Removed by Moderator
Comment #17 Removed by Moderator
To: Maedhros
Knowing AOL, there's a hook. I wonder how much they're charging for this "feature"?
18
posted on
03/11/2003 8:45:54 PM PST
by
Cyber Liberty
(© 2003, Ravin' Lunatic since 4/98)
To: Reaganwuzthebest
That's what I do too. Keep javascript off unless I really need it.
19
posted on
03/11/2003 9:21:34 PM PST
by
GATOR NAVY
(avoiding the embrassment of forgetting to clear a tag that's inappropriate for my next post)
To: Maedhros
Use Opera browser. No more pop-ups.
20
posted on
03/11/2003 10:52:59 PM PST
by
Spandau
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