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American Porn
ABCNEWS ^ | 1/26/03 | Staff

Posted on 01/29/2003 6:40:07 PM PST by joesnuffy

Pornography has become a huge business, with glitzy trade shows to promote its products. (ABCNEWS.com) American Porn Corporate America Is Profiting From Porn — Quietly

Jan. 28 — Pornography has grown into a $10 billion business — bigger than the NFL, the NBA and Major League Baseball combined — and some of the nation's best-known corporations are quietly sharing the profits.

Companies like General Motors, AOL Time Warner and Marriott earn revenue by piping adult movies into Americans' homes and hotel rooms, but you won't see anything about it in their company reports.

And you won't hear them talking about the production companies that actually make the films — or the performers the producers hire, men and women as young as 18, for sex that is often unprotected.

"We have an industry that is making billions of dollars a year, is spreading to cable television and to the Internet, and yet their employees are considered to be throwaway people," said former Surgeon General C. Everett Koop.

Only a handful of "high end" production companies require condoms, leaving the majority of performers vulnerable to AIDS and other sexually transmitted diseases. While some companies require performers to take HIV tests, there is no government regulation mandating tests across the industry.

Koop — noting that performers' sexual activity off the set, with spouses or lovers, can spread disease beyond the industry — says America's big corporations are complicit in a public health hazard: They want the profits from pornography but "they don't want to get involved."

Nor do the fans, according to Koop. "Even the people who enjoy looking at pornography really despise the people they're watching, and they have no sense of protection for them," he said.

Bringing It Into Homes and Hotels

According to Adult Video News, an estimated 11,000 hard-core porn movies are produced in the United States annually, many of them in California's San Fernando Valley, where modern porn was born.

The production companies market them over the Internet and to distributors who feed them to video stores — the industry claims that more than 30 percent of all video rentals on the East and West coasts are sex films — and to giant cable and satellite companies.

General Motors, through its subsidiary DirecTV, delivers hard- and soft-core porn to homes via satellite. Communications giant Comcast supplies various kinds of porn to homes via pay-per-view. And AOL Time Warner owns a cable company that offers erotic programming from Playboy and other outlets, including hard-core.

It is hard to estimate how much money these corporations derive from porn because they do not publicize it in their portfolios or anywhere else. Their financial statements do not mention profits from adult movies. However, one industry analyst estimated that the combination of cable and satellite outlets makes about $1 billion a year from the adult-movie market.

Many of the major hotel chains, including Marriott, Hilton and Westin, also derive revenue from adult films without mentioning it in their company reports. Adult titles are available as in-room movies in around 40 percent of all hotel rooms in the United States. The hotels share the revenue with the in-room entertainment companies that provide the TVs and the content.

Nothing on the Record

ABCNEWS asked the companies to discuss the revenue they derive from adult films and whether they have any responsibility for the welfare of the performers.

A spokesman for DirecTV said he was not permitted to talk about the company's profits from adult movies. Representatives of Comcast, Hilton and Marriott refused to talk on the record about the issue.

A spokesman for AOL Time Warner, Mark Harrad, said that Time Warner Cable "has traditionally offered what they called ... more soft-core programming." Also, he said, "in a couple of divisions they have increased the programming to the next step up, if you will, which I think some people would understandably call hard-core." The decision to offer the harder material was driven by consumers, Harrad said.

One major hotel chain, Omni, stopped showing adult movies in its owned-and-operated hotels in 1999, citing its commitment to "family values." It encourages its franchisees to do the same. The company estimated it lost $1 million in annual revenue.

The Reality of ‘Pornoland’

At conventions and other public events, the adult industry tends to portray itself as a happy family promoting shame-free sexual enjoyment. But privately, many performers say the reality is very different.

"There's some unwritten law or agenda out here in Pornoland that … if we tell the truth about what's really going on here, the fan will get turned off," said Ona Zee, a former performer who is now an advocate for reform.

While a hit movie can bring in as much as $1 million — adult movies have a very long shelf life, and can keep selling for years after their initial release — most performers see little of the profits. They are seldom paid residuals, and often get only a flat fee. The fees vary from $350 to $1,000 for a conventional sex scene to a few thousand dollars for more extreme sex.

Few of the companies provide health insurance, and most performers find they must work without condoms if they want to keep getting jobs. "The fans don't like to see condoms," said performer Belladonna, reflecting a belief that is widely held in the industry. Like many other performers, Belladonna started in the business when she was 18, the legal minimum.

Read about Belladonna's start in the business.

"The person that packs the porn in a box in the warehouse... is entitled to hepatitis B vaccines.... But someone that's having unprotected anal sex, hmm. There is no standard," said Sharon Mitchell, a veteran performer who now heads a clinic for sex workers, the Adult Industry Medical Health Care Foundation.

According to Koop, many producers and distributors argue that performers are independent contractors, not their employees, so they don't have any responsibility for them. But Koop calls that a "copout."

"These youngsters are not unionized, they don't know how to do anything for themselves, and they're really stuck," he said.

Mitchell believes that the producers have an obligation to care for the performers in their films. "This is not a moral issue. It's an issue about disease, about HIV, chlamydia, gonorrhea, young men and women entering an issue that they often don't know enough about."

Bill Margold, a veteran porn star who now counsels young people entering the business, says 18-year-olds are too young to make the potentially life-altering decision to go into porn.

"I get 18-, 19-year-old girls who just don't understand that once you do this, you are sociologically damned forever," he said.

Koop believes that to prompt reform, Congress should hold hearings on regulating the industry and "subpoena some of the people who run these shows."

If nothing is done, "it'll just get worse," he said, adding, "The appetite for pornography seems to be insatiable."


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: aoltimewarner; generalmotors; marriot; pornography
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To: ARA
They're using a sensationalized story to attract an audience. The subject is controversial, yet ultimately unimportant. It isn't "newsworthy". But, it is titillating (pun intended) enough to attract viewers.
21 posted on 01/29/2003 7:49:05 PM PST by Redcloak (Join the Coalition to Prevent Unnecessarily Verbose and Nonsensical Tag Lines)
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To: ARA
They profit by selling advertising on a program "exposing" smut. typical sweeps week behavior. then they can pretend to be above the porn merchants.

22 posted on 01/29/2003 7:50:06 PM PST by fnord (aint it just like the night to play tricks when you're tryin' to be so quiet?)
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To: joesnuffy
"Even the people who enjoy looking at pornography really despise the people they're watching"

Dr. Kook lost me on this one. My guess is that viewers don't despise the performers. I suspect they are jealous of the performers.

But to think there are any health standards in the porn industry is like thinking there are any health standards in the illegal drug trade. When you fly below the radar of public morality, you should expect to be among dirty people. It's part of that rebel image.

If you were going to have some sort of regular testing or health registry, the first thing is these folks would have to give folks their real names. OOOPS! - That kills that idea.

23 posted on 01/29/2003 8:19:20 PM PST by Tall_Texan (Where liberals lead, misery follows.)
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To: Tall_Texan
Don't knock the porn industry. The way we are headed it may be the only remaining US export. That and the world greatest collection of lawyers will be all we have left. :-(
24 posted on 01/29/2003 8:28:26 PM PST by ARCADIA (Abuse of power comes as no surprise)
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To: joesnuffy
Koop believes that to prompt reform, Congress should hold hearings on regulating the industry and "subpoena some of the people who run these shows."

Yeah, I can just see The Hedgehog testifying as an expert witness.

25 posted on 01/29/2003 8:34:37 PM PST by PJ-Comix (Redundancy Can Be Quite Catchy As Well As Contagious)
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To: anncoulteriscool
I was surprised that the porn actresses (?) really dont make that much money at all to do this.

The really good looking ones do. Ginger Lynn made a ton of money but it all went up her nose.

26 posted on 01/29/2003 8:37:11 PM PST by PJ-Comix (Redundancy Can Be Quite Catchy As Well As Contagious)
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To: PJ-Comix
Yep.
27 posted on 01/29/2003 8:42:20 PM PST by weikel (The Democratic Party: A communist front since 1896)
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To: LilithUnfair
How nasty people are for liking sex.

What's sex got to do with it? Only today I was spammed with an invitation to see on-line porn actors "FIST THE BITCH". This isn't sex; it's commercialised humiliation and torture.

28 posted on 01/29/2003 8:54:51 PM PST by Romulus
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To: Romulus
I agree - even animals are more human about their sex lives. The huge porn business is further evidence that we are in the dwindling days of our civilization unless big changes of some kind happen. For anyone to think that this is unimportant or insignificant is worse than foolish. Lives are ruined by pornography - those that "act", those that watch, and those that profit.
29 posted on 01/29/2003 9:15:16 PM PST by First Amendment
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To: pram
And, I forgot to add, those who are raped or molested by men who get weird watching a lot of porn.
30 posted on 01/29/2003 9:16:12 PM PST by First Amendment
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To: pram; anncoulteriscool
Terrorist won't be the death of America but Porn & Sexual Americans will
It started with an idea. Naked people sells. America has fed into the lie about sex and porn. Making it a daily meal. They worship sex and porn much like a religion.
There is a threat to take the soul of America and it comes from porn. Sure the terrorist wants to kill but porn kills the very soul of a people.

Now we are being attacked with porn via the internet. UnWanted emails that offer every kind of sick attack to the soul using porn and all its sickness. Or using any major search engine with just a keyword or two and Porn is opened up for all to taste. This is a major attack happening and it is slowly turning a great nation into a very very sick nation. Just read the news headlines day after day and what the porn is doing to people and their minds that they do such sick sick acts on others, innocent others.

Yes Terrorist won't be the death of America but Porn & Sexual Americans will.
http://www.freerepublic.com/focus/backroom/724683/posts
31 posted on 01/29/2003 9:27:06 PM PST by TLBSHOW (just a internet liberal; basher that is hated by the leftwing nuts!)
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To: TLBSHOW
Mandrake I can no longer allow pornographic infiltration, pornographic indoctrination, pornographic subversion, and the international pornography conspiracy to sap and impurify all of our precious bodily fluids.
32 posted on 01/30/2003 12:17:25 AM PST by weikel (The Democratic Party: A communist front since 1896)
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To: TLBSHOW
Its mostly retarted AOL users who get that porno spam.
33 posted on 01/30/2003 12:19:24 AM PST by weikel (The Democratic Party: A communist front since 1896)
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To: Lancey Howard
A porn union I won't stand for it. If the gals get selected based on seniority well...
34 posted on 01/30/2003 12:21:36 AM PST by weikel (The Democratic Party: A communist front since 1896)
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To: weikel
I don't use aol and I have a filter set up now!
35 posted on 01/30/2003 12:45:21 AM PST by TLBSHOW (just a internet liberal; basher that is hated by the leftwing nuts!)
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To: Centurion2000
Sounds like the Shauna Grant story. She was a weak, stupid, naive girl who thought she was being sophisticated and would be a big Hollywood star someday.

Blew her brains out with a shotgun at the ripe old age of 21.
36 posted on 01/30/2003 4:02:56 AM PST by Tokhtamish
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To: The Duke
Most bigtime porn performers also tour as strippers. They were strippers before their porn careers and will be strippers after.

I wonder if the declining real incomes of non-college educated people have created a climate where there is a large pool of poor or working class 18 year old girls with nice racks who see a way to make a lot of money fast for not a whole lot of work. Beats WalMart.
37 posted on 01/30/2003 4:07:30 AM PST by Tokhtamish
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To: ARCADIA
Don't knock the porn industry. The way we are headed it may be the only remaining US export.

US ? The San Fernando Valley is being rapidly eclipsed as a producer of porn by Prague and Budapest. Many American companies go there to shoot. While most American porn stars are the product of plastic surgery and implants, Eastern Europe boasts a torrent of Catherine Zeta-Jones level bombshells who will do absolutely anything and everything for the camera.

In America, a very, very beautiful woman would never consider porn as an option because it would eliminate any possibility of marrying up. The staggering beauty of Eastern European porn starlets perhaps indicates how poor their marriage prospects are or how desparate they are to come to America.

38 posted on 01/30/2003 4:16:35 AM PST by Tokhtamish
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To: anncoulteriscool
Pornography...the welcome mat on the porch of the Culture of Death.
39 posted on 01/30/2003 9:53:21 AM PST by HumanaeVitae
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To: Fifth Business
And now ABC is profiting from it.

The Super Bowl ads for ABC shows weren't too far from it, either.

40 posted on 01/30/2003 10:06:03 AM PST by r9etb
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