On the one hand, as scientists we are ethically bound to the scientific method, in effect promising to tell the truth, the whole truth, and nothing but - which means that we must include all the doubts, the caveats, the ifs, ands and buts. On the other hand, we are not jus t scientists but human beings as well. And like most people, we'd like to see the world a better place, which in this context translates into our working to reduce the risk of potentially disastrous climate change. To do that, we need to get some broad-based support, to capture the public's imagination. That, of co urse, entails getting loads of media coverage. So we have to offer up scary scenarios, make simplified, dramat ic statements, and make little mention of any doubts we might have. ? Each of us has to decide what the right balance is between being effective and being honest."
Source: A Smear Continues
http://www.techcentralstation.com/1051/envirowrapper.jsp?PID=1051-450&CID=1051-010803F
The above URL maps to the hotlink above it.
Because they can't refute the facts that Lomborg printed in his book.
From The Skeptical Environmentalist, by Bjorn Lomborg
"We have more leisure time, greater security, less pollution, fewer accidents, more education, more amenities, higher incomes, and fewer starving people than any other generation in history."The truth hurts, and the bit dogs are howling."For less than one year's cost of meeting Kyoto," he said, "we could provide systems for clean drinking water that would save 2 million lives a year."
"…The Worldwatch Institute has claimed that the world's forests have 'declined significantly' in recent decades. In fact, the longest data series, gathered by a United Nations agency, shows that global forest cover grew between 1950 and 1994. In particular, the institute noted, Canada is loosing 200,000 hectares of forest a year." On checking the quoted source, Mr. Lomborg finds that Canada's forests grew by 174,000 hectares a year.
This is representative: the book exposes countless errors, evasions, and distortions of this sort.