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Open Source: Rebel at the Gate
CNET News.com ^ | 14 October 2002 | Mike Ricciuti

Posted on 10/14/2002 12:35:32 PM PDT by ShadowAce

For years, Bill Gates and other top executives at Microsoft railed against the economic philosophy of open-source software with Orwellian fervor, denouncing its communal licensing as a "cancer" that stifled technological innovation.

Today, Microsoft claims to "love" the open-source concept, by which software code is made public to encourage improvement and development by outside programmers. Gates himself says Microsoft will gladly disclose its crown jewels--the coveted code behind the Windows operating system--to select customers.

"We can be open source. We love the concept of shared source," said Bill Veghte, vice president of the Windows Server Group. "That's a super-important shift for us in terms of code access."

Did Microsoft suddenly find open-source religion? Hardly. It was dragged there kicking and screaming by its customers, who are increasingly drawn to open-source software like Linux, whose inner workings of code can be seen by anyone and modified.

While small in scope, Microsoft's adoption of some key open-source tenets is monumental in meaning. It is an acknowledgement that the company sees the technology as its most serious competitor in years and is taking steps to make sure its Windows franchise can survive the attack.

The open-source movement also represents a larger threat to Microsoft that transcends any particular technology or company: The high-tech industry has undergone a psychological shift that encourages challenges to Microsoft, which for many years had been technologically possible but practically unthinkable.

For a combination of reasons ranging from the troubled economy to mistakes in Microsoft business strategies, many large companies are wondering, for the first time in maybe a decade, why they pay so much for its products and how they can get by with less.

"This is going to force Microsoft to look at how they structure their software architecturally, and how they package and market their products, and I think that's good," said Michael Cherry, an analyst with Directions on Microsoft.

Microsoft has itself to blame at least in part for strengthening the hand of its rivals. A controversial new software licensing policy, which raises prices for some customers and asks them to pay in advance for future releases, has angered many Microsoft customers and driven them to seek cheaper alternatives such as Linux.

While no one expects the open-source trend to affect Microsoft's profits immediately--the company is still ringing up record sales and has roughly $40 billion in cash--it is clear that the technology's popularity has forced the company to respond.

"Microsoft hasn't yet been hurt by Linux in any absolute sense, but open source gives customers alternatives," said Jonathan Eunice, an analyst with market researcher Illuminata. "It means Microsoft has to devote some of its resources to thinking about how to combat it. It makes Linux and open source a strategic problem, not a 2002 revenue-loss problem."

Microsoft customers say the software giant has already made significant changes, such as sharing source code with large customers and launching a "trustworthy computing" initiative to button-up troublesome security holes in its software.

"We’re learning, if you will, from the Linux world," Microsoft Chief Executive Steve Ballmer told CNET News.com.

The company's next server version of Windows will ask clients to join online newsgroups for support and advice, following the community-based traditions of the open-source philosophy.

"With open source, I can make systems work where closed-source software just won't," said Phillip Windley, chief information officer of the state of Utah and a longtime Microsoft customer. "I can't always afford to wait for a software vendor to come around to my way of thinking."

Too little, too late?
The question is, did Microsoft act too late? In just the past year, many companies have found that open-source software has gained a level of sophistication that makes it a viable alternative to Windows for server systems and Web site operations. Amazon.com, Verizon Communications and Air New Zealand have all switched to Linux over the past 12 months to cut costs.

Initially, Linux was seen as a competitor to Windows only for server operating systems, used by roughly 27 percent of corporate servers and more than half of all Web servers, according to industry researcher IDC. Recent moves, however, have begun to strengthen Linux's appeal in desktop PCs when combined with open-source alternatives to Microsoft's Office, such as Sun Microsystem's StarOffice.

That's leading some longtime Microsoft customers to the next, once-unthinkable step: serious consideration of Linux and other open-source software as a replacement for Windows and Office on their desktop systems.

Satish Mahajan, chief information officer of American Automobile Association, is evaluating Linux for his server systems and beginning to eye the open-source software for his desktops as well. "When I talk to my colleagues, I hear more and more willingness to move a portion of their businesses to Linux. I'm still weighing the pluses and minuses, but it has moved up on my scale," he said.

Mahajan and others say cost is only one reason for the decision to evaluate Linux. In Microsoft's modern world, its products are seen by a growing body of corporate technology managers and even some of the world's governments as inflexible, expensive and bloated. Large companies and public agencies--some of Microsoft's best customers--are weighing Linux and open source to simplify their operations and get off the update-replace treadmill long prevalent in the computer business.

Microsoft executives acknowledge the rising threat but, mindful of the popularity of Linux and open source among their customers, have tempered their comments.


Roundup
Eyes on Linux
Gamers, hackers, virus writers
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"We need to take a balanced tone," said Microsoft's Veghte, the man assigned by CEO Steve Ballmer to come up with a competitive strategy toward Linux. "No matter how you look at it, Linux is a huge competitor and isn't going to go away."

Still, Ballmer--never known to mince words--is quick to point out where he sees Linux lacking. "The Linux client hardly runs any applications except a bunch of shareware stuff that’s not very good," he said. "There has yet to be any innovation, new features, new capabilities out of the Linux platform.

"First they cloned Unix, and there are people working on cloning some of our stuff. But it’s just a cloning OS. I don’t think anyone should expect anything innovative coming out of that world," said Ballmer.

The most difficult part of this competition is one of simple economics: Linux and other open-source technologies are licensed for free. That’s where Microsoft can’t compete, a point Ballmer willingly concedes. As Ballmer said at a recent conference in London, "We cannot price at zero, so we need to justify our posture and pricing."

But Ballmer thinks price is only one reason why companies are considering Linux. "People are going to look at Linux, whether our stuff costs $5, $50 or $100. So we have to work that value proposition every day."

Numbers cause concern
In a recent survey of 225 chief information officers, 29 percent said they owned Linux servers and 8 percent are formally considering buying them. More troubling for Microsoft, 31 percent of those who recently purchased a new Linux server used it to replace a server running Windows.

Many technology managers cite the controversy over Microsoft's new licensing plan in their reasoning.

"We're looking at Linux as a less expensive alternative to Windows and Office," said Alan Flint, systems applications manager at Richmond Wholesale, a food distributor in Richmond, Calif. "I'm looking for more simplification in my environment because I'm displeased with Microsoft's licensing programs."

In with the new

Mahajan said Microsoft's licensing plan is also driving him to take a closer look at Linux. "The cost of Microsoft's software continues to increase and change from the old days, where you could buy Windows 98 and keep it for three years. That's not an option anymore. You have to pay."

Utah's Windley agrees, saying the new plan "just makes people more leery" of Microsoft. "I've got a whole group of IT workers in this state who are tired of the licensing headaches with Microsoft. They want OpenOffice (an open-source version of Sun's StarOffice) just to do away with the headaches."

Flint sees another trend driving large companies away from Microsoft: the company's practice of issuing frequent upgrades and new versions of its products, often ahead of its customers' willingness to buy those products. "Microsoft wants to lock in their revenue by having customers tied to subscriptions. I think they are changing their licensing because there aren't many features that users are clamoring for."

Cherry of Directions on Microsoft said these comments are echoed throughout the industry as technology buyers are much more price-conscious than they were in the 1980s and 1990s. "Linux is becoming more of a threat because customers used to be a lot less sensitive. Whether it was money or whether each version of Windows had enough compelling features, they were willing to upgrade even if it cost them more hardware," he said.

"Now they look at something like Windows XP and say, 'OK, it's more stable, but I have to buy new machines. I don't think Microsoft has ever made a version of its products that used less resources than the previous version.' Or, 'Windows 2000 Server looks really good, but all I need is a Web site, and I can take this old 486 and I can put Red Hat Linux and Apache on it and have a Web server up in no time at all,'" Cherry said.

Support from big guns
Moreover, technology buyers said Linux is getting better in quality and range, largely because of help from Microsoft's rivals. "Once folks like IBM and Sun started providing support for Linux, (they) made Linux better by plugging some holes and providing better support," Mahajan said.

That, coincidentally, is exactly how Microsoft got its foot in the door with Windows back in the 1980s. "Microsoft used the divide-and-conquer marketing tactic. They didn't go to IT managers--they went to business departments. And suddenly, the IS manager looked around and said, 'Man, we're running a lot of Microsoft stuff.' So I think that's going to happen with Linux," Cherry said.


Special coverage
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Full coverage of the 2002
LinuxWorld Conference and Expo


Nevertheless, despite the significant challenge posed by Linux and open source, Microsoft hardly has its back against the wall. Linux may have become a bona fide competitor in the server market, but Microsoft still rules on the desktop.

Industry veterans, including many Microsoft customers, note that it is extremely difficult--and expensive--to unseat the incumbent technology in large companies. One of the largest costs is retraining users.

"It would be very hard to convince the mainstream user in Utah state government that Linux is the right desktop choice for them. Most of the reason for that is not functionality--it's training," said Windley, who supports 22,000 desktops throughout Utah. As a CIO contemplating making such a huge change, he noted, "you have to be willing to fall on your sword, because you very well may expire doing it."

In addition, those companies that did agree to Microsoft's new licensing program have paid to use the company's products for up to three years in advance, making it unlikely that they will switch to a competitor.

But the mere existence of Linux will most likely benefit Microsoft's customers in the long term. In fact, many longtime analysts said that, with the slump in the technology business and the weakening of some key rivals, Microsoft needs Linux.

"The funny thing about this Linux thing is it might just end up being the perfect kind of threat for Microsoft," said Rob Horwitz, another analyst with Directions on Microsoft. "It's something that ain't gonna kill Microsoft, but it is something that will help it focus on who the enemy is and what they have to do."

Key to that battle plan is making its products more secure and reliable, customers say, as well as changing licensing policies to be less complicated. Otherwise, Microsoft will find itself the victim of a time-honored trend in the computing business: obsolescence.

"Linux is the end game in 'good enough' computing," Illuminata's Eunice said. "It's great stuff, it comes at little or no cost, and it's good enough to do the job. Just as Windows gave Unix makers fits in years past--and the Unix makers gave minicomputer guys fits, and minicomputer guys gave the mainframe makers fits--open source is giving Microsoft and Windows fits." 


TOPICS: Business/Economy; Culture/Society; Technical
KEYWORDS: linux; micorsoft; opensource
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1 posted on 10/14/2002 12:35:33 PM PDT by ShadowAce
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To: rdb3
Ping
2 posted on 10/14/2002 12:35:55 PM PDT by ShadowAce
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To: ShadowAce
Go Linux. Time to have good alternatives to Microsoft crapware.
3 posted on 10/14/2002 12:38:07 PM PDT by yendu bwam
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To: John Robinson; B Knotts; stainlessbanner; TechJunkYard; ShadowAce; Knitebane; AppyPappy; jae471; ...
The Penguin Ping.

Wanna be Penguified? Just holla!

Got root?

4 posted on 10/14/2002 12:45:36 PM PDT by rdb3
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To: John Robinson; B Knotts; stainlessbanner; TechJunkYard; ShadowAce; Knitebane; AppyPappy; jae471; ...
The Penguin Ping.

Wanna be Penguified? Just holla!

Got root?

5 posted on 10/14/2002 12:47:18 PM PDT by rdb3
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To: rdb3
Now how'd that happen?

It's been a strange day.

6 posted on 10/14/2002 12:50:35 PM PDT by rdb3
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To: ShadowAce
Microsoft customers say the software giant has already made significant changes, such as sharing source code with large customers and launching a "trustworthy computing" initiative to button-up troublesome security holes in its software.

The Microsoft "trustworthy computing" initiative has nothing to to with "buttoning-up troublesome security holes in its software" and everything to do with locking-out everybody else's technology.

7 posted on 10/14/2002 1:03:50 PM PDT by E. Pluribus Unum
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To: ShadowAce
In a recent survey of 225 chief information officers, 29 percent said they owned Linux servers and 8 percent are formally considering buying them. More troubling for Microsoft, 31 percent of those who recently purchased a new Linux server used it to replace a server running Windows.

:-)

Wonder what sort of spin Bill's minion (B2K) will put on this article?

8 posted on 10/14/2002 1:14:37 PM PDT by AFreeBird
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To: ShadowAce
"We can be open source. We love the concept of shared source," said Bill Veghte, vice president of the Windows Server Group. "That's a super-important shift for us in terms of code access."

Remember folks, words mean things. Open source and shared source are not the same thing. Shared source means you get to look through the code and fix MSFT's bugs for them - but they still own the code.

9 posted on 10/14/2002 2:20:26 PM PDT by ikka
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To: ShadowAce
"The Linux client hardly runs any applications except a bunch of shareware stuff that’s not very good," [Ballmer] said. "There has yet to be any innovation, new features, new capabilities out of the Linux platform.

"First they cloned Unix, and there are people working on cloning some of our stuff. But it’s just a cloning OS. I don’t think anyone should expect anything innovative coming out of that world," said Ballmer.

Hey Stevie... have you actually used Linux... lately?

10 posted on 10/14/2002 3:06:15 PM PDT by TechJunkYard
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To: ShadowAce
today, a customer came in and wanted to install windows 98 SE on his new hard drive. he went out and bought an OEM copy for $200 bucks!!! and this is a product that will not be supported early sometime next year!! talk about a rip off!!
11 posted on 10/14/2002 3:38:06 PM PDT by bandlength
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To: ShadowAce
"The cost of Microsoft's software continues to increase and change from the old days, where you could buy Windows 98 and keep it for three years. That's not an option anymore. You have to pay."

"Microsoft wants to lock in their revenue by having customers tied to subscriptions. I think they are changing their licensing because there aren't many features that users are clamoring for."

"Now they look at something like Windows XP and say, 'OK, it's more stable, but I have to buy new machines. I don't think Microsoft has ever made a version of its products that used less resources than the previous version.'

I think it's funny.. that people used to buy and install Microsoft products just because they were Microsoft. Now, they're looking for alternatives that they can jump on to get off that bandwagon.. just because it's Microsoft.

While Linux continues to get better and better, more and more people are seeing Windows as a legacy system to migrate away from.

12 posted on 10/14/2002 3:39:19 PM PDT by TechJunkYard
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To: ShadowAce
Initially, Linux was seen as a competitor to Windows only for server operating systems, used by roughly 27 percent of corporate servers and more than half of all Web servers, according to industry researcher IDC. Recent moves, however, have begun to strengthen Linux's appeal in desktop PCs when combined with open-source alternatives to Microsoft's Office, such as Sun Microsystem's StarOffice.

This is a deadly combination for Microsoft. Many customers are going to start thinking why they should support two different systems. With Linux ahead in server reliability and security those adopting it will take a close look at going just Linux to save operating costs and headaches. With desktop software improving on a monthly basis for Linux, the exiles from MS will quickly increase.

13 posted on 10/14/2002 3:48:15 PM PDT by gore3000
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To: ikka
Remember folks, words mean things. Open source and shared source are not the same thing. Shared source means you get to look through the code and fix MSFT's bugs for them - but they still own the code.

LOL! You've been complaining about an inability to examine Windows sources for vulnerabilities. You have your wish.
14 posted on 10/14/2002 5:20:00 PM PDT by Bush2000
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To: TechJunkYard
Well, yeah, sorta, maybe.

MS has, to some extent, the same advantage COBOL has on the big-box market: there's a bazillion dollars' worth of installed base. Ain't easy to change.

Why? Because if you are a small business doing business with other small businesses and/or consumers, you MUST use software compatible with theirs.

That means Word, Excel. Not Lotus, WordPerfect.

Perhaps Linux' applications (StarOffice) converts back and forth from Office XP products with no problems--in THAT case, MS could be in a slow-death situation.

Until there's NO QUESTION about compatibility, however, MS has the critical mass advantage, like it or not.
15 posted on 10/14/2002 7:14:20 PM PDT by ninenot
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To: ninenot
MS has the critical mass advantage, like it or not.

No argument. MS is in no danger of being toppled anytime soon, don't worry. But even a trickle of water will empty a reservoir, given enough time.

16 posted on 10/14/2002 8:26:46 PM PDT by TechJunkYard
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To: ninenot
Until there's NO QUESTION about compatibility, however, MS has the critical mass advantage, like it or not.

Until the next Microsoft forced upgrade and the resultant incompatibilities. I guess everyone has forgotten about the Word95 to Word97 upgrade fiasco. Or the several NT Service Packs that broke Lotus Domino, MS SQL and various other applications.

So it seems that there is already some question about compatibility, even if all you use is Microsoft.

Secondly, most file format compatibility requirements are intra-business. While there is some inter-business file swapping, the vast majority of it is inside the same business. As long as there is a format that can be used to cleanly move data between businesses, what each business runs internally is irrelevant, provided that inside those businesses the software is the same. File formats like PostScript, PDF, HTML and RTF already exist for this purpose.

The idea that everyone must use the same software or the world will end is just another myth propagated by the people that make the dominant software.

17 posted on 10/14/2002 9:50:39 PM PDT by Knitebane
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To: Bush2000
LOL! You've been complaining about an inability to examine Windows sources for vulnerabilities. You have your wish.

I don't have my wish and neither does anyone else who wants the ability to examine source code and discuss the problems found in an open forum.

Perhaps you should actually read the text of the Microsoft NDA that comes with the "shared source" licensing fraud.

And to date, no one has been able to take Microsoft's "shared source," run it through a compiler and have the resultant binaries match a checksum on the binaries that Microsoft ships.

So it's not really shared, and it's not really source. Since this is the same Microsoft that faked up a nice video for it's court appearance, why should anyone be surprised?

18 posted on 10/14/2002 9:56:56 PM PDT by Knitebane
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To: Knitebane
I don't have my wish and neither does anyone else who wants the ability to examine source code and discuss the problems found in an open forum.

Now you're trying to change the rules after the game's started! You said previously that you wanted to see the source code. MS complies and you complain about the rules of the game.
19 posted on 10/14/2002 11:54:37 PM PDT by Bush2000
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To: Bush2000
Now you're trying to change the rules after the game's started! You said previously that you wanted to see the source code. MS complies and you complain about the rules of the game.

I've changed no rules. Microsoft says that their source is open, but the definition of open source by The Open Source Initiative requires:

1) Free Redistribution
2) Source Code
3) Allow derived works to be created under the same license.
4) Integrity of The Author's Source Code. Meaning that the license may restrict source-code from being distributed in modified form only if the license allows the distribution of "patch files" with the source code for the purpose of modifying the program at build time.
5) No Discrimination Against Persons or Groups
6) No Discrimination Against Fields of Endeavor
7) Distribution of License. That is, the rights attached to the program must apply to all to whom the program is redistributed without the need for execution of an additional license by those parties.
8) License Must Not Be Specific to a Product
9) The License Must Not Restrict Other Software

When Microsoft allows all of that, it will be open source. Until then, it's what it is. Another attempt by Microsoft to steal other people's works and use them to enrich themselves. In this case, they are tagging the words "open source" on their restrictive NDAs when they know full well that it isn't really open. Well, at least they are consistent.

When they decided to open up a clone of SourceForge they added this little gem to the license:

"By posting Your Stuff, You grant to Microsoft, under all of Your intellectual property and proprietary rights the following worldwide, non-exclusive, perpetual, irrevocable, royalty free, fully paid up rights: (1) to make, use, copy, modify and create derivative works of Your Stuff; (2) to publicly perform or display, import, broadcast, transmit, distribute, license, offer to sell, and sell, rent, lease, and lend copies of Your Stuff (and derivative works thereof); (3) to sublicense to third parties, including the right to sublicense to further third parties; and (ii) You agree You won't commence any legal action against Microsoft or any Participant or Visitor for exercising any of these rights"

The license was modified when users screamed. But the replacment is little better. It lets Microsoft include your code in the next version of a software package and the creator doesn't get anything. Not fixes, not money, not recognition. Nothing.

Nice, eh? And Microsofties have the gall to whine about the GPL letting Scott McNealy make money off of other people's work. Well at least the GPL doesn't make you sign your code over to him!

What we have here is Microsoft lying again. It's not open source. It will never be open source. But Microsoft wants to call it open source because having open source is becoming popular.

Why do you even try? You knew that this wasn't an open source initiative. Are the checks you get from Redmond really worth being Bill's pet shill? Doesn't that leave a bad taste in your mouth?

20 posted on 10/15/2002 12:59:41 AM PDT by Knitebane
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