I always thought Modelo was run by morons. Selling Mexican beer using the music from movies about a white guy called “blondie” who went around shootin’ Mexicans. I never could figure that out.
I think that hook is just because it’s one of the most awesome pieces of music ever, and grabs the listener’s attention. Not a bad way to “force” people to pay attention.
And he’s only Blondie in that movie. And pretty much only shoots white people in that one.