Posted on 04/20/2023 4:04:14 PM PDT by NetAddicted
We’ve seen many companies go woke recently, particularly on the issue of transgender ideology. All things being equal, we would prefer if most companies just stayed out of controversial politics, but if they are going to get political, we would prefer it to be our politics, thank you very much.
So that brings us to the Egard Watch Company, which we never heard of until today, and this ad is amazing:
#erased Our ad response to woke corporate America. We are a company that believes in truth. @elonmusk @TuckerCarlson @libsoftiktok @benshapiro @MattWalshBlog @stillgray @piersmorgan @alx @JackPosobiec @Malcolm_fleX48 @carolinecwilder @OliLondonTV @RealSaavedra @josh_hammer pic.twitter.com/tRD5ogzEyJ
— Egard Watch Company (@EgardWatchCo) April 14, 2023
One can see by the list of people tagged that they are trying to get conservative attention with this ad and, like many of the really obnoxious woke commercials, you have no idea what product they are selling until the end. You barely even see a watch in the ad and we aren’t even sure if we are seeing their watches.
But it is pretty powerful. If you take out the stuff about the watch company, you would have a solid political ad for any political campaign. Just add, ‘I’m so-and-so and I approve of this message.’
Naturally, this got reactions:
Absolutely amazing. I never ever wear watches but damn I want one of yours!
— Oedolyn Dynol Benyw 🏴🧙🏼♀️♀️ (@LoriCymraeg) April 20, 2023
This is spectacular! Thank you for acknowledging that women exist, women count and women are being #erased.
— Belinda (@Cobeekat) April 20, 2023
Very well produced.
It's crazy that some people need a really well produced video to understand this issue, but it's obvious that this is only happening because most people aren't paying attention.
Hopefully this will open some eyes.
— Very Insignificant Person (@VeryInsig) April 20, 2023
#Erased #SaveWomensSports pic.twitter.com/tfJ72aRjSC
— Jennifer 🟥🔴🧙♀️🦉🐈⬛ 🦖 (@babybeginner) April 20, 2023
That gave me goosebumps. Thank you for doing this. They can’t silence us for much longer.
— Alison Stewart (@alison_stewart5) April 20, 2023
Didn’t know I’d be shopping for a watch this morning, but here I am… Bravo Edgar Watch Co
— Big Slough Survivor (@MrGraySay) April 20, 2023
Omg that Ad🙌🏼Funny to be on the side of a luxury watch brand who tags all these people below, but here we are in the upside down. I don’t have to agree with someone on everything for them to be correct, just because we agree on one thing doesn’t mean we agree on everything🙃 https://t.co/NTdPfNNzuS pic.twitter.com/8jQT4ga0aA
— Jane (@cyberfrontier) April 20, 2023
Hey @Nike, have you seen this? A little more respect for women wouldn't hurt you. #SaveWomensSports https://t.co/yqE1D3BO3i
— Misía (@Frau55034798) April 20, 2023
It's a bit of a weird ad in that it feels like there's a punchy slogan missing at the end, but the mere fact of its existence is a very significant moment. https://t.co/f99rAcDWCY
— Wings Over Scotland (@WingsScotland) April 20, 2023
You might recall that Wings Over Scotland is the name of the website that published Henrietta Freeman’s story.
Tick Tock https://t.co/ygoKzWkMb5
— Progressive Misogyny (@JustMisogyny) April 20, 2023
Heh. Indeed.
It also prompted some debate:
I really appreciate this ad but its disheartening to see only men tagged, when women have been fighting this issue for years. @mara_yamauchi @Hogshead3Au @Martina @coachblade @FondOfBeetles @icons_women @cathydevine56 @sharrond62 @AmeliaStrickler @FemaleAthleteTM @SmithMarshi
— Sydney Moore (@SydneyAllMoore) April 20, 2023
But we do want men who very much know this is unfair to stand up for fair sport. They have daughters and sisters who they want to have a level playing field.
— Sharron Davies MBE (@sharrond62) April 20, 2023
However, so far we have not seen anyone respond negatively to this ad—although if it gets enough attention, we are sure they will be called bigots or something like that.
And this is not the only ad like this. This tweet has another powerful ad on the subject:
you asked what is a woman? We answered.
Please watch/share our message.https://t.co/Xoho8pAPeq@TuckerCarlson @ColbyCovMMA @ginacarano @ksorbs @KirkCameron @stillgray @Cernovich @OzraeliAvi @RitaPanahi @fleccas @MattWalshBlog @tedcruz @GovRonDeSantis @SebGorka
— Egard Watch Company (@EgardWatchCo) April 2, 2022
And how did we miss this ad?
Please watch and share this important videohttps://t.co/i12EX57sAO@TuckerCarlson @benshapiro @MattWalshBlog @Cernovich @FoxNews @ginacarano @JackPosobiec @ksorbs @scrowder @redsteeze @glennbeck @SebGorka @bennyjohnson @hodgetwins @philthatremains @RealCandaceO @christinapushaw
— Egard Watch Company (@EgardWatchCo) August 18, 2021
We can always use more vintage Reagan…
And not only is it good politics, it might also be good business:
What a brilliant marketing move. This customer base is there for the taking. https://t.co/CAjnKqvuEZ
— K T Cat (@ktcat) April 20, 2023
The late Charles Krauthammer once said this about Fox News: ‘[w]hat I’ve always said about the genius of Roger Ailes and Rupert Murdoch, is that they found a niche … that is half the American people.’
Maybe Egard is finding a similar niche.
tags:AD, ADVERTISEMENT, EGARD WATCH, FEMINISM, TRANSGENDER, TRANSGENDER IN SPORTS, WATCH, WOMEN, WOMEN'S RIGHTS
*************************
trending (current Twitchy articles, which are links online)
Has President Biden invited this 6-year-old who was shot to the White House yet? -------- SCOTUSblog allegedly leaves Twitter, but you can find them on TikTok -------- BuzzFeed’s 2014 tweet on learning to code hasn’t aged well -------- Bye bye blue checks! Elon Musk pulled the plug on legacy blue checks and the libs are SALTY! LOL! -------- Keith Olbermann notes the Second Amendment doesn't protect the right to own a firearm -------- And. Here. We. GOOO --> Twitter Files journo drops #FauciFiles (#FauciPharmaFiles) and just WOW -------- Grandson of man who allegedly shot Ralph Yarl tells Don Lemon how he knows he’s a racist
It was posted, but early this morning
Girl needed one of the James bond watches (omega?) to
vut a certain tendon
Excellent advertisement with well balanced candor and tact and is terse to boot.
Well done!
I checked FR keywords egard and transgender, but couldn’t find it. Do you have the link for it?
How much is a watch? Are these people believers or just cashing in on the backlash?
I love the spot.
Thanks for your mind reading in supplying the ad link.
Stop using leftist language. “gender” should only refer to words (masculine feminine, neuter).
The movement can be called “transvestites”, “transhumanists”, or just “transfakes”.
bkmk
I prefer “trannies.” Or maybe “ladyboy” will work too.
Notice how the last 30 years all the homo-types have avoided the word “sex” in any form.
The NORM used to be to call these abnormal people transvestites (clothing) and transexuals (body change). Now they lump them together, and call them “transgenders”.
They’re trying to hide the fact this is all based on sexuality. Which is inappropriate in public, no matter what form. (Which is why I really hate this movement - public displays and discussions of sexuality everywhere, in every- day public fora.)
Who cares?
If they’re business-like enough to try to capture our dollars, good on them.
http://www.egardwatches.com/blogs/news/ceo-stands-up-for-masculinity
They seem consistent on other subjects matching the same principles of the women’s ad for the last few years of their ads.
Men’s watches are mostly $150-550 and a couple are at $1895.
Women’s watches are from $110-320.
They have a watch to honor police ( https://www.egardwatches.com/products/tbl-women ) and donate 15% to police charities.
Evil Roy Slade called ‘em ‘Funny Boys’.
Transexuals is the old word for people who had body surgery?
I like this.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.