Posted on 04/12/2023 7:38:04 PM PDT by aquila48
At least one preliminary report from industry experts suggests Bud Light’s decision to partner with transgender activist Dylan Mulvaney has resulted in financial losses for the company. Multiple bar owners across the country — including one in Hell’s Kitchen, Manhattan — confirmed that Bud Light sales dropped significantly over the Easter weekend. "They've already done enough damage in one week to disrupt yearlong sales projections," a beer sales representative who works with retailers such as Costco told Fox Business.
The question, then, is why Bud Light would risk such a financial backlash in the first place. Why would the company risk ostracizing its customer base by endorsing such a controversial and divisive ideology at all?
The answer is simple: Companies no longer have the option to be culturally neutral. They are being forced to pick a side on cultural debates by rabid leftist activists, who will not hesitate to frame silence on any given subject as complicity.
Remember the Black Lives Matter craze on social media in 2020, when those who declined to post black squares on their profiles were smeared as racists for being insufficiently “anti-racist"? That same cultural pressure is at work in corporate boardrooms across the country, in which executives are being told that there is no in-between — they can either be pro-Mulvaney or transphobic bigots who want to see transgender people dead.
"They are being forced to pick a side on cultural debates by rabid leftist activists, who will not hesitate to frame silence on any given subject as complicity."
The vast majority of companies CEO are only interested in the bottom line and would prefer avoiding the culture war like the plague. But leftist activist will not allow them to be neutral. They make sure the CEOs understand that they will cause them and their companies a lot of pain if they don't toe the line.
So until conservatives learn how to make the lives of these CEOs even more miserable than the leftist activist do, these companies will continue to go woke, even if they really don't want to.
And some temporary boycott by conservatives of their product ain't going to cut it. They know that after a year or so the boycott will fizzle out... as it's happened in the past.
The CIA pumped a lot of money into Modern “art” back in the 50s in their propaganda war against the Soviets. I would not be surprised if we find out they are behind LGBT nonsense in a few years.
When did it fizzle out?
Nothing new here. JJ’s Rainbow Coalition started this thuggery decades ago.
The CIA is behind everything bad in America. Tell me what their purpose is again…
Maybe it’s time to have Torch and Pitchfork parties in front of the homes of these woke CEOs. They need to feel uncomfortable. A few Ivory Towers need to fall.
Bud Light
Two strikes already
Three sends you back to the bench.
“When did it fizzle out?”
Wait a few months.
Remember how we were all going to boycott the NFL? They seem to be doing as well as before. Even a lot of freepers have gone back.
"Nobody gets the truth out of me. I keep myself in a constant state of confusion." [~Colonel Flagg]
That’s about the only thing that is going to turn things around.
They have to fear us more than they fear the other side.
Deval Patrick, former gov of MA -
“in 1997, Patrick was appointed the first chairperson of Texaco’s Equality and Fairness Task Force where he led a company-wide effort to create a more equitable workplace environment. Patrick later served as Texaco’s Vice President and General Counsel, leading the company’s global legal affairs, and as Executive Vice President, General Counsel and Corporate Secretary of the Coca-Cola Company, a member of the company’s senior leadership team.”
(He remembers being discriminated against in his early life - he got hit in the head with a coke can...an EMPTY coke can. Poor guy!)
The only thing I see causing pain is the stupid CEOs doing what the commie progs demand.
If they had a fraction of common sense they would meet with the progs and let them make their demands while quietly video recording everything.
Then make commercials out of that which expose the progs demands while announcing they will do no such thing and advise they have fired all employees that wanted to go along with it.
The more the Twinkie ticklers screech, the more free material the companies get to use in their advertising.
New revenue will be through the roof.
.
bump for later
Am I the only one?
I think not.
ping
You obviously don’t know how the game is played.
If the CEOs don’t knuckle under nicely, the “activists” will gather a mob to protest in front of the company’s headquarters and the CEOs residence with signs like “Hater” and “Homophobe” and “racist” and against “inclusivity”.
The media will cover it so that the protesters are the saints and the inclusive ones as well as discriminated victims, and the company is the hate filled devil.
The CEO has two choices...
1. Put up with ever increasing long drawn out misery from protesters (unlike us, these “activists” never give up - they know all of Alynsky’s rules) and bad press they’re going to get from most of the media, or...
2. Knuckle under and face a bit of short lived pain in the form of a few months of limited boycott, and then go back to normal business (because we conservative have no staying power).
Which one would you choose?
The ridicule of Buttweiser has to continue and never fizzle out. Keep identifying it as tranny water. I used to drink Budweiser once in a while but never again. There are many other alternatives. They were already on the decline and will continue to decline until they are gone as a major player. The Clydesdales are now geldings and unicorns.
JFK
Let’s hope so. Only unrelenting pressure and pain in their pocketbook will cause these scumbags to change their tune.
It turns out that social crisis are just as effective as catastrophic crisis for planned govt over reactions and removal of freedoms and they are much easier to manufacture by “community organizers”.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.