I guess I am not a typical consumer since I’m not influenced by most advertising. I’m solely interested in product quality and price. Put that in an ad and you might get my interest, but first I would have to be already looking for a similar product to meet a need.
As for Bud Light’s product quality, it’s piss water. I don’t need to know the price. No advertising is going to change my mind.
This woman is delusional. Bud Lite became her cause. Nobody else is that invested in it, or wants to be.
“Does anyone think marketers, in general, are taking there jobs too seriously?”
That made me laugh, but it is so true. The little mental midgets think their job is to transform society into their sick little image.
I think they take marketing as a mind game - how many times do you see a commercial and find yourself wondering what the Hell the product is?
I drink Yuengling { both Lager and Black and Tan } as my regular beers but any dark beer is good by me.
I never drink pilsner and never, ever drink any light beer.
As far as advertising is concerned, the marketing departments of any consumer product, know that older potential customers are not their market {with the exception of drugs}.