Posted on 06/14/2021 8:27:25 PM PDT by Mount Athos
There’s growing evidence that Nickelodeon’s hard push to promote the LGBTQ agenda to children is having a negative impact on the network’s ratings.
In the last two weeks, both Nickelodeon and its preschool-targeted network, Nick Jr., have released videos championing “trans,” “queer,” and “pansexual” inclusion. One video that sparked mass outrage depicted a cartoon version of drag queen Nina West singing about various LGBTQIA groups “[loving] each other so proudly” on “Blues Clues and You,” a show for two- to five-year olds. That same video showed a female-to-male transgender beaver who appeared to have post-operative surgical scars on its chest.
In a separate live action video Nickelodeon posted to YouTube last week, West explains the meanings behind various LGBTQ Pride flags through a song. These latest videos come after the network began overtly celebrating “Pride” month several years ago and implied in 2020 that its most popular character, SpongeBob SquarePants, is gay.
The company also recently announced that its reboot of “Rugrats,” a popular series that originally ran throughout the 1990s to 2004, will feature a single lesbian mom. Natalie Morales, the actress who plays the character, commented, “I think it’s just so great because examples of living your life happily and healthily as an out queer person is just such a beacon for young queer people who may not have examples of that.”
But it appears many parents don’t think it’s so great.
Pirates and Princesses, a popular entertainment site specializing in Disney-related news, reports Nickelodeon YouTube videos were “downvoted to such a degree that they’ve now hidden the ratio.” The site also says the network has seen a major decline in viewers since it began overtly pushing the LGBTQ agenda to its young viewers:
Since July of 2017, Nickelodeon’s viewership has dropped from 1.3 million average viewers per week to a June of 2021 average of only 372,000. In only four years, Nickelodeon has dropped more than two thirds of its audience. That is catastrophically bad for the cable channel, but with cable on the way out, maybe it’s not so bad? The catch here is that it is, in fact, that bad and perhaps worse, simply because Nickelodeon seems to be the primary driving force behind new subscribers to Paramount+.
There are signs that Viacom has not learned any lessons and is retrofitting these old shows with the same principles that have resulted in Nickelodeon’s huge loss in ratings. Even with a show about infants, much of the headlines have been about a retconned, now-lesbian character; whatever your thoughts on that issue, it’s hard to see how a children’s show about infants is best served in advertising when the news is all about sexuality.
This is particularly bad news for parent company ViacomCBS, which has been attempting to bulk up its streaming service, Paramount+, by adding several hundred hours of Nickelodeon programming to the platform’s library.
So far, the negative reaction from consumers doesn’t seem to be deterring the network. In response to West posting a video of the Pride song, Nickelodeon’s official account tweeted, “It gets better every time we watch it,” alongside happy face and heart emojis.
There’s a ton of 20 something faggots and women in marketing that’ll push this crap to the end. They’re raised into it. They could have zero viewers and lose tens of millions and won’t care. Money matters little to the new woke force.
Nobody wants to see a post transitional beaver.
I guess no one was watching the gay channel..LOGO?????
Ratings are one thing - but you bankroll this stuff with paid subscriptions even if you don’t watch if you subscribe to a service that carries it.
Normal parents don’t want homosexuals anywhere near their children. Ever.
what about the shareholders?
Faggotry is afoot.
Romans 1:18-32 says why.
exactly. complain all you want but if you are writing a check, blame yourself.
Nickelodeon is part of the global deep state media complex.
They don’t care. Look at Exxon’s shareholders for an example. The agenda now is more important than money.
Lol nasty!
And also a bunch of Leftwing scumbags on the BoDs.
Nickelodeon is owned by ViacomCBS. They won’t care how much money they lose.
True. Doesn’t even matter if it’s a former birthing person or a future birthing person.
Viacom/CBS is evil bump...
This is beyond insensitive and is another example of oddball not normal behavior being pushed on America. Parents have to push back and make Nick feel it in the wallet.
you pull the plug for family TV..Get all the dvd’s of kids favorite shows until 2017 when the gay stuff...There’s plenty out there plus fun educational tapes ....Keep the cable for your room and that’s it......Maybe if these losers lose enough money the shareholders might start screaming
Why do they have to worry. It will become part of the new PBS soon enough, Federal taxpayer dollars will fund all these companies.
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