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To: Jane Long

Sorry do not mean to come down on you but ive noticed this a lot here—’

What is wrong with important thread topics appearIng multiple times?

IF WE CONSIDER CONTENT IMPORTANT AND WANT PEOPLE TO KNOW ABOUT IT—WE WANT IT TO SHOW UP AND CATCH AS MANY DRIVE-BY READERS AS POSSIBLE.

I dont think we are a bunch of anal libarians trying to build the most crackerjack tightly organized, non duplicated data base. Or are we?

I’m not talking about the frequent activity members, or the regulars, I’m talking the 90% of people that visit forums, hit and miss—impulse readers—scanning this site, usually first 3 pages I imagine—they read the content that pulls them.

It’s logical-—if you’re part of a movement that are trying to impact hearts and minds, (which we, by de facto are, by virtue of this public posting board) we WANT the big items show up organically—multiple times—and catch and inform as many as possible.

I’m not advocating operationalizing it—just letting it flow a bit.

Marketing 101—which I’m in—if you want your message widely exposed to the most amount of people, you have to put it out there multiple times.

We cant forget we are working a handicap here—we’re trying to spread content that the media has blacked out, soviet style.

The last thing we need is too get precious about the tidiness of how often the big deal content appears. Frequency has the effect of amplification—building critical mass—trumpets—perception builds energy that can bring more on board.

For the good stuff, repetition is in our favor.


14 posted on 11/23/2020 9:06:06 AM PST by Taffylucy
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To: Taffylucy

Hi taffy Lucy....

Again, welcome to FR....but, I repeat myself :-)

I, too, am in marketing....and, have been involved in Sales and/or Marketing, for well over two decades.

And, not disparaging, you, however, I disagree, in that pertinent and related replies tend to get disorganized and hard to keep track of, on dupe threads. For future referencing and research, it can make efforts frustrating.

Keywords help, but folks, here, do not use the keyword function, religiously, so....that typically leaves us with headline searches.


15 posted on 11/23/2020 9:17:19 AM PST by Jane Long (Praise God, from whom ALL blessings flow.)
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