My guess is you will see “hostile compliance” and Hallmark will do the minimum needed to keep the woke mob off their backs so they can still operate in Hollywood, but try not to offend their viewers/subscribers.
It might be easier for them to make a few movies cheaply that fill GLAAD’s quota and have terrible ratings, and then disappear, than to make a big deal and attract the hostile attention of the Hollywood establishment.
Red Bull can tell people who are not it’s customer/vendors to go pound sand. A TV channel can’t because it needs writers, actors and production staff to operate.
HELLMARK Channel.