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Tim Cook Announces Apple’s $100 Million Racial Justice Initiative
Forbes Magazine ^ | 6/11/20 | Rachel Sandler

Posted on 06/11/2020 7:27:41 PM PDT by Nero Germanicus

Apple is creating a $100 million program to promote racial justice inside the company, CEO Tim Cook announced Thursday, as corporate leaders across the U.S. seek to respond to the George Floyd protests and are under a renewed pressure to address racial inequality at major companies.

"Growing up in Alabama during the civil rights movement, I saw firsthand that the only thing that ever made lasting and durable change was people of goodwill putting aside comfort and safety to speak up to march to call for accountability and to do what they could to make a flawed society more perfect,” Cook said.

Internally, Cook said the company will expand its recruitment efforts with Historically Black Colleges & Universitiess, create a camp for black developers and increase spending with black-owned companies. The CEO also said Apple would form a partnership with the Equal Justice Initiative, a nonprofit providing legal representation to prisoners who may have been denied a fair trial, though it is unclear how much money will be donated or what that partnership entails. The program will be helmed by Lisa Jackson, Apple’s vice president of Environment, Policy and Social Initiatives, who in 2009 was named the first African American EPA Administrator in U.S. history.

(Excerpt) Read more at forbes.com ...


TOPICS: Business/Economy; News/Current Events
KEYWORDS: apple
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To: proust

Well the NFL just donated 250 million.

Plus

$454 Million: Corporate America Floods Social Justice Causes with Cash amid Floyd Protests

https://www.breitbart.com/economy/2020/06/11/corporate-donations-to-social-justice/


41 posted on 06/11/2020 9:32:56 PM PDT by sweetiepiezer (Winning is not getting old!!!!)
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To: gawatchman

I was going to buy a new Hell computer , but will now buy one from a non-US company .


42 posted on 06/11/2020 10:15:36 PM PDT by sushiman (i)
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To: sushiman

Good move. The CEO was totally consumed by this insanity. Their days are numbered as a company anyway because they took on a huge amount of debt when they bought mine a few years ago and are now having trouble just servicing the debt.


43 posted on 06/11/2020 10:24:34 PM PDT by gawatchman
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To: Nero Germanicus

Why not open a factory in predominate depressed neighborhood...win..win...jobs to poor folks...dont help china...less prejudice when you flash cash. People can move out of their life station...nah...we would rather virtue signal so rich folk who buy our overpriced products can feel good paying so much...


44 posted on 06/11/2020 11:12:30 PM PDT by Getready (Wisdom is more valuable than gold and diamonds, and harder to find.)
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To: dp0622

Racial justice... will not hire Black Americans (or any Americans, for that matter), preferring filthy Indian H1Bs scum. Just like thd rest of the Tech Industry.

Disgusting.


45 posted on 06/12/2020 4:28:33 AM PDT by Starcitizen (Communist China needs to be treated like the pariah country it is. Send it back to 1971)
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