It brings a sense of springtime....as conveyed in this stichera from Vespers:
Today the glad tidings go forth to the world.
Today sweet fragrance is wafted forth,
foretelling the glad tidings of salvation;
and the barrenness of our nature hath been united:
for the barren one hath become a mother
to the one who remained a Virgin after giving birth to the Creator;
from whom cometh God in nature,
taking a foreign nature and working salvation in the flesh for the lost,
Christ, the Lover of mankind,
and the Deliverer of our souls.
I love this poetry -— and of course, 10x better sung.