She had no reason to even get involved in this issue at all. The Amazon site wasn’t in her district, and the implications for her constituents were positive at best and neutral at worst. She still thinks she’s a New York City barmaid looking for a political cause, rather than a member of Congress sent to Washington to represent her district.
If she hadn't been so gloriously wrong in her comments, she would have accessed a huge free opportunity for nationwide publicity.
That's plenty of reason to get involved.
It appears she got out over her skis on this issue (i.e., went public with a BIG statement before clearing it with her handlers).
“She still thinks she’s a New York City barmaid looking for a political cause...”
I don’t believe for one second that she appeared out of a bar to suddenly become AOC.