I remember when pretty much every house on the block got the Fresno Bee. In time, as the divide between conservative and liberal came more into focus, people began cancelling. I was one of them. Now, it's only a couple of houses that have the Bee delivered. The liberals at McClatchy have only themselves to blame.
I remember when Sacramento had two newspapers: The Sacramento Union which was conservative and the Sacramento Bee which was liberal. McClatchy HQ is in Sacramento. The Sac Bee devoured the Union. What goes around comes around.