Then number one talking point in their ads in this market (SW Pennsylvania) is the GOP Candidate xyz voted for allowing insurance companies to charge more to people with pre-existing conditions. TV, mailers and everthing else pound on that theme either because they voted against or spoke against ObaMaoCare, that gave everyone the "right" to buy health insurance at the same price regardless of pre-existing conditions.
And, hell, I should be able to buy auto insurance after I have an accident.