Posted on 09/05/2018 6:37:06 AM PDT by Lockbox
From a pure economic/financial perspective this Nike branding campaign doesnt make sense . unless, you realize a much bigger picture. A hidden bigger picture.
On its face, it just seems absurd. Why would any major corporation intentionally stake out a branding position that is adverse to their financial interests?
Ive spoken to some very excellent business actuaries on this late today; and one specific conversation finally helped to make it all make sense. During that conversation a good ally shared: a multinational corporation would never make a branding decision adverse to their financial interests. Unless there is a hidden risk unrelated to what is visible on the surface. .BINGO, there it is, the lightbulb went on.
A hidden risk that likely has nothing whatsoever to do with Colin Kaepernick.
The bigger risk to Nike has nothing to do with Black Lives Matter, U.S. Consumers, or Antifa-like political advocacy. The bigger financial risk to the Nike Corporation has everything to do with geopolitics and a reset of international trade agreements.
(Excerpt) Read more at theconservativetreehouse.com ...
Perhaps, or he could be a replacement for the diversity officer (for employment purposes) who just left. This article said that this was the first position of its kind, but that is not true. Plus, he will be reporting to HR.
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