While you don’t get demographic breakdowns by gender, age, race the following will offering you general sales numbers, and over time Comic Sales have been falling... A BIG book in the 90s might sell 200k+ a month.... now 100K is is about as big as they get.
http://www.comichron.com/monthlycomicssales.html
Interesting - and those are wholesale figures (to the stores), not the stores’ figures to the readers. Thanks!
I remember back in the early 1990s when one book, I think it was Namor by John Byrne, had a questionable future because it was hovering near 100,000 in sales (the danger zone).
Today selling 50,000 copies a month makes a book a big hit. I guess a few hundred thousand readers came to the same conclusion I did a decade ago, and decided they would not pay exorbitant prices to be lectured at (and that was before the SJW nonsense was ramped up to where it is now).