I do think this is serious.
Do you know what I feel like today? I feel the same way a physician might if he were to view a test result on one of his dearest patients, and recognize the person had a life threatening, possibly un-treatable disease.
That is how I felt last night when I watched the Veritas video, then saw the coverage today.
I think it is a sickness unto death. And the evidence is clear. I was being facetious in my comment.