That explains the wild shopping and hysteria in my local Indian market when I went to buy my UK-imported chocolate! They had masses of gorgeous representations of various gods and goddesses displayed. Always some eye-candy at Indian markets.
I saw an Indian woman buying 10 pounds of butter the other day.
Krishna was a cowherd and so likes butter.
Also, Indians clarify the butter and make wick lamps out of it for spiritual celebrations.
But seriously, as I said above - if they want to believe whatever they want and leave the rest of us alone to believe what we want, that's fine. The Hindus I've known are open to hearing about Christ -- they don't want to believe ONLY in Christ, but they listen to you or tell you politely that they don't want to believe, but they don't threaten to cut your head off...