It is called name recognition.
That is why Hillary and Jeb and The Donald are getting most of the media attention.
Notice where Cruz (I like him) is polling — in the 4-6% range.
Of course, it is still early and most voters won’t even begin to start paying attention until their state primaries.
I think they will start paying attention starting with
Thursday’s debate. Trump has amped up the interest.
That works to the benefit of all the candidates.
It is the leftist media deciding to show the clown show instead of showing what the real serious candidates are saying. It’s not about “name recognition”, they are trying to skew the perceptions of the public.