Personally, I think their coffee is a bunch of overpriced bitter beans whose customers have to pay for a tumult of additives to make it at all palatable.
Next time you order that $5 cup of Vente, grande, pretentious goop, just think you could have had a couple gallons of gasoline in place of it.
Price some Kopi Luwak.
And I am really tired of all of the pretentious Fair Trade crap that has been built up around coffee in general.
I wont buy coffee that labels itself Fair Trade. It is against my principles to buy anything associated with a cartel which is what I consider the Fair Trade organization.