Russia's propaganda works by forcing your right brain (the emotional one) to overpower your left brain (the logical one), while clogging all your logical filters.
As someone who occasionally exposes himself to Russian TV during this Russian-Ukrainian war, truer words than ones above have never been spoken. Western propaganda, or 'methods of persuasion' are subtle, there's almost a sense of respect for an individual to make his own judgement. In Russian propaganda, the emotional impact is so raw, you almost have no choice but to think that way. The individual is violated and the public becomes just a big Pavlovian dog reacting to emotional stimuli.
And TV - that's the worst, it goes straight into your head, because if you're reading something, your analytical faculties are still intact. With the TV picture, you become an eye witness, so the impression is that much stronger.
“Russians propaganda works by forcing your right brain (the emotional one) to overpower your left brain (the logical one), while clogging all your logical filters.”
Oddly, liberal arguments work (to what extent they do) by this same mechanism.