Absolutely. Any hockey minor league that doesn’t have ideas of how to leverage and grow their audience to possibly someday supplant the NHL and then even the NFL is just waiting to go out of business. If you run a business would you prefer it to be thousands of dollars profitable, millions of dollars profitable, or billions of dollars profitable? If you aren’t dedicating yourself to moving up that chain your shareholders should find somebody else. The NFL is billions of dollars profitable, and I know from reading and watching many interviews with Goodell that he’s aiming at trillions, because that’s his job.
I think you have lost the focus of your argument. Minor League hockey will never supplant the NHL, no matter how many magic wands are waved, no matter how many Fortune 500 CEOs are recruited, and no matter how desperately you wish it to be so in order for your argument to make sense.