Posted on 05/21/2014 7:59:49 PM PDT by ConservativeStatement
Amid a surge of public opinion in favor of gay rights in the U.S., the WNBA is launching a campaign to market the league to the LGBT community, becoming the first pro sports league to specifically recruit gay, lesbian, bisexual and transgender fans to its games.
With the marketing campaign, the WNBA is capitalizing on what it has known for years: The community makes up a significant portion of its fan base. The difference now is that the league is talking about it publicly and making it a deliberate part of its marketing strategy.
The launch of the effort coincides with a surge of political and legal advances for the gay-rights movement in the U.S., and shifting public opinion behind many of those advances.
(Excerpt) Read more at abcnews.go.com ...
> In other words, affirmative action for professional sports. Its just lowering the bar so the less athletic will be able to compete professionally.
My bad. Thought they meant the athletes there for a sec. That’s probably next tho
I was at a WNBA game one time - believe me, the action was all in the stands.
The wnba is subsidized by the nba. They can’t pay their bills as it is.
They are going to ....start?
In other news, the NRA is going to start marketing to conservatives
I don’t know where you got that meme, but I LOVE it!
I figured they’ve already been doing this for years.
Are male reporters allowed in WNBA dressing rooms? Equal access. ESPN, to this day, often mentions how female reporters go inside mens’ dressing rooms.
Its the WNBA..aren’t the players already lesbos..I watched a WNBA game once..hitting yourself against the wall was more entertaining..both teams combined couldn’t score 60 points
The WNBA- Where you can really lick your opponent.
Why is Asspress twenty years late reporting this?
I wonder if coming out to the game will take on new meaning....
Thanks for the info. I did not know that, but I heard LeBron will go on strike if…
Empty seats? Too politically correct to fail?
Don’t be a bigot....
/s
I think a lot of it has to do with the fact that women’s basketball pretty much sucks. Unless you know someone who is playing, there is no reason to watch it.
They’ve been doing this for years haven’t they? Why is it news now?
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