Dude, Where's My $500 Million of Obamacare Ads?

As we approach the 2014 open enrollment deadline for ObamaCare in a week, have you noticed how the airwaves are absolutely flooded with $500 million of commercials by health insurance companies plugging that program day and night? What, you haven't seen a thing? Yes, apparently Tinker Bell sprinkled Pixie Dust upon all that money and made it, poof, disappear despite assurances last December that such promised ad buys were proof that insurance companies were so positive of the ultimate success of success of ObamaCare that they had committed so much money to promoting it.

This supposed all in commitment by insurance companies to such a large amount of spending on Obamacare promotion was chronicled by your humble correspondent on December 17. Since that time no such ad spending has occurred. Did the media liberals hope that we wouldn't notice the utter lack of insurance company ad spending? If so, they are out of luck since they are now being called out here starting with Paul Krugman of the New York Times who claimed that The Big Money Bets on Obamacare:

I am a CFP specializing in “health related financial planning”.
I do mostly Medicare related health insurance work.
Having said that, this is MY observation: Corporate Executives are, generally, idiots when it comes to politics. The insurance industry was PROMISED to be “bailed out” by Obamacare should their investment in the program go badly for them, at least in the early years. Does ANYONE think that bailing out insurance companies is politically realistic this year or next year? If insurance companies KNEW they could count their advertising as part of their cost, as any honest accounting would allow, then they would spend the money. However, many companies now KNOW that they will lose money on Obamacare. At least, when you add up all the administrative costs of the Canceled policies, all the churning of business since few in the “Obamcare pool” were truly “uninsured” prior to Obamacare -— and the “Moral Hazard” and “Adverse Selection issues -— (Healthy people care about premiums, sick people care about claims) Well as I said, Corporate executives are generally idiots when it comes to predicting the political consequences of any policy decision, however, it is now clear to them that Uncle Sam will NOT “hold them harmless” and they are cutting back significantly.
For instance, I must Print any paper applications off of my computer, since more than one company does not provide printed applications or brochures. (I refuse to use the “Exchange” and the vast majority of my clients do not qualify for any subsidy anyway.)

Insurance companies win either way, why spend the money.

If people sign up, they win.

If people dont sign up, the government has agreed to bail them out, and they win.

Either way the insurance companies win, and we the people lose.

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