This seems very simple to me. If serious hard talking conservatives would get out there every chance they get and tell the truth about whats going on in plain language the American people could be encouraged to get rid of every person up for election who has supported any element of Obamas destructive agenda. (R)s included!
The problem is the GOP is divided and has no consistent message. Even if they did get on a conservative message a back stabber like McCain would be used by the media to blunt the GOP agenda.
Until the GOP finds a core set of values and articulates them they will continue to lose. Cutting vet pay, ignoring the IRS scandals and pushing amnesty is not a path to electoral success for the GOP.
When people are given simple choices in Q&A they largely turn out to have conservative values. But, they are sold a false image by the media. Real conservatives need to go head to head with libs and media and get the message out there.