The answer is simple - cigarettes and wine.
Seriously, I think, at least in the presidential election, we need a better candidate who stands for something.
But I want to win and I want to be able to convince the fatcat Republican contributors and the Rino establishment that we need to be conservative to win. Otherwise we are just exchanging dueling opinions with the left wing Republican establishment and they have won that game cycle after cycle.
We need hard data. Where is Michael Barone when you need him? Gingrich promised a complete study but I have not seen or heard of it yet.