Hey! I resemble that remark!
Posted on 05/20/2013 7:25:08 PM PDT by Jet Jaguar
The scandals of the Obama administration seem to be hurting not just the White House but MSNBC as well while Fox News Channel scored its second-best week of the year. After double-digit gains during last year’s presidential election, May 13-17 saw the progressive-aligned “Lean Forward” news network hit new lows as the IRS scandal erupted and revelations that the Justice Department secretly obtained AP records became public. With 350,000 viewers on average and 94,000 among the adults 25-54 demo, MSNBC had its least-watched and lowest-rated total-day results of the year last week. That was also the lowest total-day demo result the network has had since the week of June 26-July 2, 2006, when MSNBC pulled in just 83,000 viewers among adults 25-54, according to Nielsen data.
Last week’s total day results were down 17% in viewers and 22% among the demo from the comparable May 14 to May 18 week of last year. In primetime, the numbers were even worse for MSNBC as a steady decline from the beginning of the year continued. The network had 570,000 total viewers and 159,000 in the demo from 8 PM to 11 PM from May 13 to May 17, 2013. That’s the lowest rated week of the year so far for MSNBC in terms of viewers and the third lowest of 2013 in the demo. The week of May 6 to May 12 was worst in the demo with 148,000 viewers when the network had 604,000 viewers on average. These latest results come as the news network’s recently launched and struggling All In With Chris Hayes hit a new viewership of 396,000 and its second lowest demo audience of just 88,000 on May 14. It also comes on the heels of MSNBC falling in April ratings from its second place ranking of the year before.
Looking at last week’s numbers, MSNBC is down 27% in both viewership and among adults 25-54 in primetime next to the comparable week in 2012. In comparison, No. 1 cable news network Fox News Channel had 1.491 million total day viewers and 283,000 in the demo last week. That’s FNC’s second most watched week of the year after the week of the Boston Marathon bombings. FNC had 2.396 million total viewers and 356,000 among adults 25-54 in primetime from May 13 to May 17. That’s a 1% demo drop in total day and a 10% drop in primetime compared to the same frame last year. However it is a 31% total day viewership rise for FNC and a 17% primetime audience lift over the comparable week of May 14 to May 18, 2012. Boasting about his network’s victory over CNN last year and in February, MSNBC’s president Phil Griffin said earlier this year that he aimed to beat FNC by 2014. The Comcast-owned network did actually top FNC a couple of nights last year during the heat for the Presidential election. With that in mind, Griffin’s effort fell short last week. In total day, MSNBC was fourth after Fox News Channel, CNN and HLN in both viewers and among adults 25-54 last week. In primetime last week, MSNBC beat CNN’s 544,000 total viewers to snag third place but came fourth in the demo after FNC, HLN and CNN.
The State Run Media was complicit in these scandals and withheld reporting on them to give 0bama an election win. They only became concerned when they realized they themselves were being spied on. And you can bet the spying wasn’t limited to AP and Fox.
Old hippies. Simple answer.
bookmark
Current and RT are less douchey than MSNBC....and that should tell everyone about Mere Socialists Now Becoming Commies
So, after BSNBC folds, maybe FNC will hire that Maddow dude...
By George, I think you’ve got it. They don’t want to go on record because the IRS is a bitch when it doesn’t like you. Trust me.
Hey! I resemble that remark!
Looks like the tide as switched directions once again.
To libs Obama is not on the ballot in 2014 to defend again, plus things are not going like they were sure they would just a few months ago.
To Republicans Obama is on the top of the 2014 ballot.
I expect the motivations to flip 180 degrees between 2012 and 2014.
ah but all the media polling shows NO effect on the popularity of the Administration. None.
Sounds like the “Bend Over” network’s in trouble.....
Thanks Jet Jaguar.
MSNBC gets funds from cable and satellite providers on a per subscriber basis, probably doesn’t matter how many actually watch
If a media pollster asked how many people liked JC Penney they'd find no difference between now and 3 years ago. Of course JC Penney is going broke... so there is a difference.
Something's happening.
Citizens are afraid to tell the truth to strangers... Instead we 'vote' with our feet, our money and our eyes. Our money says we don't trust newspapers, our eyes that we don't trust MSNBC, and our feet that we won't shop at Penney's...
No one wants a thug liberal to stick the IRS on us for telling the truth to some phone pollster..
The only viewer of msnbc that I know is in his late 50’s, has been out of work for 6 years and voted for.....(wait for it, you got it.....) Obama!
Side note — I do like him, but he really is his own worst enemy.
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