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Rush Limbaugh may leave Cumulus
Politico ^ | 5/5/13 8:42 PM EDT | DYLAN BYERS

Posted on 05/06/2013 7:43:24 PM PDT by TBP

The Rush Limbaugh Program is considering ending its affiliation agreement with Cumulus Media at the end of this year, a move that would bring about one of the biggest shakeups in talk radio history, a source close to the show tells POLITICO.

Should the move take place, 40 Cumulus-owned radio stations would lose the rights to the most popular talk radio program in the country. In addition, the show might be picked up by competing regional radio stations in Washington, New York, Chicago, Dallas and other major markets.

According to the source, Limbaugh is considering the move because Cumulus CEO Lew Dickey has blamed the company's advertising losses on Limbaugh's controversial remarks about Sandra Fluke, the Georgetown law student. In Feb. 2012, Limbaugh referred to Fluke as "a slut" because she had called on congress to mandate insurance coverage of birth control. The subsequent controversy over those remarks resulted in a significant advertising boycott.

(Excerpt) Read more at politico.com ...


TOPICS: Miscellaneous; News/Current Events
KEYWORDS: cumulus; rush; rushlimbaugh; talkradio
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To: jennychase

It’s not exactly that, it’s Cumulus dumping Rush before Clear Channel comes in and exercises their option to take Rush off their stations anyway. That’s the “semi inside” scoop I heard....


21 posted on 05/06/2013 8:28:25 PM PDT by C. Edmund Wright (Tokyo Rove is more than a name, it's a GREAT WEBSITE)
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To: mylife

They need him. He does not “need” them.

If they think they don’t “need him” they are in for a rude awakening.


22 posted on 05/06/2013 8:29:37 PM PDT by Texas Fossil
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To: C. Edmund Wright

Pro flowers is gone too, and They were a rip off IMHO.

I wonder what Pro flowers bottom line is this Mothers day?
Shari’s “Barry’s” doubled down on ad layouts and is advertising on TV


23 posted on 05/06/2013 8:30:34 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: mylife

Pro Flowers and Shari’s Berries are same company....


24 posted on 05/06/2013 8:33:16 PM PDT by C. Edmund Wright (Tokyo Rove is more than a name, it's a GREAT WEBSITE)
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To: Texas Fossil

Rush made “snapple” Then they sold out.
Now no one raves about snapple.
I really liked their Peach tea.
I never even see it anymore.


25 posted on 05/06/2013 8:33:41 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: C. Edmund Wright

Sounds about right.


26 posted on 05/06/2013 8:34:18 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: TBP
Clear Channel purchased WOR in New York last year. A likely move by Rush to WOR in New York was reported in the Daily News back in December.

http://www.nydailynews.com/entertainment/tv-movies/rush-limbaugh-sean-hannity-wor-article-1.1224788

With 850 stations, Clear Channel is the largest radio station group owner in the United States, both by number of stations and by revenue. Cumulus Media is #2, operating 570 stations.

I've already programmed a button on my car radios to WOR 710, even thought I know this won't happen until next year.

27 posted on 05/06/2013 8:35:50 PM PDT by Sooth2222 ("Suppose you were an idiot. And suppose you were a member of congress. But I repeat myself." M.Twain)
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To: C. Edmund Wright

Honestly I have not heard any Pro flowers ads this Mothers day.

So maybe that is what has Lew Dickeys panties in a bunch.


28 posted on 05/06/2013 8:36:24 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: TBP

They are just trying everything they can including lying to hurt Rush.


29 posted on 05/06/2013 8:38:26 PM PDT by freekitty (Give me back my conservative vote; then find me a real conservative to vote for)
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To: mylife

“made from the best stuff on earth”

Yes, he is a salesman.

Go Rush!


30 posted on 05/06/2013 8:38:52 PM PDT by Texas Fossil
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To: Texas Fossil

He made them Billionaires by giving them his stamp of approval

I think they sold out to cadbury schweppes or someone for over 1 billion dollars.

Snapple was known for a popular series of TV advertisements in the early 1990s featuring Wendy Kaufman (the “Snapple Lady”) answering letters from Snapple fans.[4] In an effort to counteract the Coke and Pepsi challenge commercials, Snapple began running a new line of advertisements in May 1992, which featured its trademark “made from the best stuff on earth” line in ads that spoofed earlier beer and sports drinks promotions; the ads received low marks from advertising industry observers.In addition, the company used its $15-million-a-year advertising budget to pay for a long-lived series of live radio commercials featuring controversial disk jockeys Howard Stern and Rush Limbaugh. At the end of the summer of 1992, Snapple conducted a five-week search for a new advertising agency that could better convey its corporate identity in preparation for a wider national push. Later that year, Snapple also signed tennis player Jennifer Capriati to endorse its products. By August 1992, Snapple had expanded its distribution to every major city in the United States and it signed new contracts with beverage distributors. The company owned no manufacturing facilities, but instead made agreements with more than 30 bottlers across the country. In this way, Snapple was able to keep its overhead low and its payroll short. The company administration consisted of just 80 employees, 50 of whom worked out of a modest office building on Long Island.[5]

The Quaker Oats Company bought Snapple for $1.7 billion in 1994.[6] The company ran into problems and sold it to Triarc in 1997 for $300 million.[7] Triarc sold it to Cadbury Schweppes for $1.45 billion in September 2000.[8] It was spun off in May 2008 to its current owners.
Old Snapple bottles and logo were used from 2000-2008

Starting in May 2009, Snapple was made with sugar, not high fructose corn syrup. However, in certain areas, the older formula is still sold in stores, but this is becoming increasingly rare. However it is rumored that still some bottles of the old Snapple are sold on the black market. [9]


31 posted on 05/06/2013 8:43:55 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: TBP; mickie
Cumulus CEO Lew Dickey apparently is a low-information radio magnate, LOL.

Leni

32 posted on 05/06/2013 8:44:55 PM PDT by MinuteGal
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To: TBP
The only thing wrong with Rush calling Sandra Fluke a slut was apologizing for doing so. A slut is a slut is a slut. Oh, and the fugly b!t¢h is an attention whore, too.
33 posted on 05/06/2013 8:46:56 PM PDT by twister881
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To: Texas Fossil

Rush is the consummate Radio Professional.
Some people hate the way he segues to commercials, but I think it is brilliant.


34 posted on 05/06/2013 8:47:35 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: twister881

Will anyone remember Sandra Fluke in 20 years?

Nuff said.


35 posted on 05/06/2013 8:48:46 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: mylife

Wasn’t she that slut?


36 posted on 05/06/2013 8:53:49 PM PDT by JaguarXKE (Welcome to the new America.)
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To: All

When I listen to Rush I feel like I am in the room with him.
The imaginary bantor between Snerdly and Dawn.

I fill their spot in my imagination.

Hannitys show gets disrupted with at his regular friends who just piss me off, disrupting the flow.

Velma, and all the others.
Man, my teeth start clenching, it is like a turd in the punchbowl

No Offense to Velma or Big Time AJ or Tavares or any of the others.
It’s just lousy radio.


37 posted on 05/06/2013 8:56:16 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: JaguarXKE

LOL!


38 posted on 05/06/2013 8:57:07 PM PDT by mylife (Ted Cruz understands the law, and he does not fear what is unlawful.)
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To: TBP
Limbaugh referred to Fluke as "a slut" because she had called on congress to mandate insurance coverage of birth control. The subsequent controversy over those remarks resulted in a significant advertising boycott.

No. Rush called her a slut after she publicly bragged about her life as a slut and demanded Congress legislate financial support so she could continue to be a slut. Further, the "controversy" was orchestrated by the usual suspects who condone all deviant sexual behavior, demanding that it be both protected and publicly subsidized, but never named or ridiculed.

And yes, a bunch of advertisers with no moral integrity deserted Rush. Then a huge amount of customers stopped doing business with those venal cowards.

Endorsements by Rush are given serious consideration by his listeners. When those advertisers betray solid business arrangements for PC expediency, Rush's listeners will not hesitate to find alternative products.

Should Rush switch radio stations, both his listeners and advertisers will switch with him. And if the listeners cannot receive the new stations, they will subscribe to his podcasts.

One last cautionary tale for radio stations. Years ago I saw a radio station embrace its local liberals and drop The Rush Limbaugh Show. That basically took it out of the area. And the station personnel bragged about it. Well, within a week, they lost a significant amount of local advertising. And the businesses pulled no punches. They flat out told the radio station that they would not advertise with them until the show was restored. And if it went to another station, that's where their advertising was going. Rush returned to that station.

39 posted on 05/06/2013 9:02:20 PM PDT by DakotaGator (Weep for the lost Republic! And keep your powder dry!!)
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To: mylife
Hannitys show gets disrupted with at his regular friends who just piss me off, disrupting the flow.
Plus when Hannity has a "debate" it doesn't matter if it's a caller or a guest, they always make him look like a fool and he's too stupid to know it.

Hannity comes on right after Rush here so sometimes I hear him because I don't want to walk over and change the channel (working in my shop).If I hear his "Democrats say republicans want dirty air, dirty water" one more time I'm going to gag.

40 posted on 05/06/2013 9:15:11 PM PDT by lewislynn ( We bet on the black, it came up red.)
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