Posted on 03/07/2012 3:03:54 PM PST by Zhang Fei
On his show Wednesday, radio host Rush Limbaugh denied he was hemorrhaging advertisers over the Sandra Fluke incident as has been widely reported. “People are reporting things that, A, are not true, and B, I don’t even think the people reporting it have the slightest idea what they’re talking about, nor do they have the ability to understand it,” Limbaugh fumed and shared that his own brother had asked him if he was bleeding sponsors.
“No, we have not lost 28 sponsors! ‘Well, how can they say it?’ Because they lie and because they don’t understand how it works, and that’s what I want to try and explain!” he exclaimed. “In fact, folks, we have three brand-new sponsors that will be starting in the next two weeks. Now, obviously, I’m not gonna tell you who they are today, but we’ve got three brand-new, full-fledged sponsors starting in the next two weeks.”
(Excerpt) Read more at mediaite.com ...
GEICO is a Berkshire Hathaway subsidiary. Warren Buffett, staunch Obama cheerleader, is the CEO. I recommend AAA insurance. Excellent rates. State Farm also (in my experience) has good rates and is usually pretty good with claims.
So, we know that Yahoo! doesn’t always verify its “facts.”
Hmmm...............ya think they were, um.........LYING??
Hmmm...............ya think they were, um.........LYING??
Thanks for the link. I imagine Rush will pick up even more sponsors.
Lying implies intent. If a Grand Inquisitor were to hold their feet to the fire, they'd probably say they were unintentionally wrong... It's easy to say something like this and hard for the recipient to verify the information without listening to Rush's programs for days on end. Hence the temptation to say just about anything to soothe irate non-customers riled up by the left.
Let's set this straight, put it in perspecive - in a short number of words directly from Rush today..
"Now, let me put this in further perspective for you, this number of 28 or 32, and then we're gonna move on to other things. Sponsors of our program are both nationwide companies, like Two If By Tea (my tea company), and local companies, like "Mike's Auto Body Repair" or a local bank. If we added up all of our affiliates (let's choose the number 600) and we assumed that each of those affiliates had 30 such sponsors in the course of our three-hour program, there might be -- all across this country -- as many as 18,000 different sponsors of this program. Let me put it another way: There might be 18,000 different people buying advertising within this program alone."
"That is a conservative number: 600 stations, 18 commercial minutes an hour. We take whatever we take to sell ourselves and the local station keeps the rest. They have local advertisers. You add up all those over the course of 600 stations, over three hours a day, five days a week, and we're talking 18,000 different sponsors, okay? ABC News, who understands how this works and are purposely misrepresenting it, is out there ballyhooing that we have lost 28 sponsors. Twenty-eight sponsors out of 18,000! That's like losing a couple of french fries in the container when it's delivered to you at the drive-thru. You don't even notice it. If we lose 28 of those sponsors, the majority of them being in one city or another out of 18 thousand, it's a sad occurrence."
Rush also said advertisers that did leave are trying to get back on! One, 'desperately.'
That “one” is very probably carbonite. Have you looked at their stock ticker for the last four or five days?
Some of these are local ad buys... there are 18,000 unique ad buys ever day on stations that carry Rush.
LLS
The reality is that Limbaugh is not exactly an unknown entity. He's been on the national stage for 24 years. Advertisers flock to him to get access to...informed, intelligent customers who have incomes to spend. If they weren't getting a return on their investment, they would have pulled out a long time ago.
Limbaugh will have the last laugh when the advertisers realize that they are only appeasing people who don't listen to Rush in the first place. The fans will now pay back the sponsors in kind. Very foolish on their part from a business standpoint.
I said this yesterday .
These look like a few local radio ad list but for a massive show like Rush which has over 10,000 ads which rotate or they don’t renew .
It’s meaningless .
The list iand story are bogus as the Obama media and media matters .
I did pay attention to all of Rush’s ads today on WABC NYC , but there were of Ad Council ads or PSA. Cannot recall the real ads.
It is foolish beyond belief that any advertiser would leave the one show that has, demonstrably, the largest radio audience in this nation - nearly 9 times greater than any other.
I hope to heaven he tells both to pound sand. They made a public big-deal out of leaving. They participated in a planned attack on his show and his business...why should he let them back in now and give them another crack at it sometime down the road?
NO! They have shown the business and moral idiocy to deserve a Darwinian death - let them die!
I listened to WABC live today on an online feed. A NetFlix ad ran about 2:45pm.
It was indeed incredibly stupid, especially since advertising on Rush pulled in most of Carbonite’s customers.
Netflix has not and does not purchase advertising on the Rush Limbaugh show. We do buy network radio advertising and have confirmed that two Netflix spots were picked up in error as part of local news breaks during the Rush Limbaugh show. We have instructed our advertising agency to make sure that this error will not happen again.
And here's their e-mail address...pr@netflix.com
You write them....
Let me know what find out.
FWIW-
Ok....fair enough.
The only way to know for sure is to continue listening for Netflix commercials. If you keep on hearing them, then the person who replied (typically some low level flunky) was just making stuff up.
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