Mercedes Apologizes for Using Che Guevara to Sell Cars

Editor's note: This story contains language from liberals that some readers my find more offensive than the normal America-bashing, God-hating, left-wing spew that's become a staple of their discourse. Be warned.

Along with many others, I complained a couple of days ago that Mercedes-Benz was morally bankrupt for using the image of a notorious racist, communist, and murderer as part of a marketing gimmick.

I hope my car doesn’t break down anytime soon. I’ve already sworn I will never buy a car from General Motors or Chrysler, and now I have to add Mercedes-Benz to my personal boycott list.

Mercedes Spokesman Glorifies Totalitarian Murderer

Maybe I’m being naively dogmatic, but I refuse to patronize a company that uses a mass murdering communist and racist like Che Guevera as a marketing ploy.

It’s not like I would ever spend a lot of money for a car anyhow, but even if somebody deposits $10 million in my bank account, you can rest assured that I won’t be cruising around town in the MB Guevera C230, the MB Hitler E350, or the MB Mao GL450.

Michael Gonzalez of the Heritage Foundation says it much better than I can.

There’s something about Che Guevara that convinces older European men that they will become cooler through association with his “brand.” We saw that again yesterday when Mercedes-Benz Chairman Dieter Zetsche launched a new car under a banner picture of Guevara. …Che Guevara, not to put too fine a point on it, was a psychopath whose sadistic lust for blood was not easily quenched. He killed for pleasure. He had, moreover, little time for youthful rebellion and none at all for individualism. Lastly, Che Guevara was a racist who specifically held blacks in contempt. I think about this often when I see deluded young African-Americans wearing a t-shirt with his likeness. But a German born a handful of years after 1945 really ought to have known better. Much has been written about how Guevara executed men and boys in prison in the early revolutionary years in Cuba, disposing of such bourgeois niceties as trials. …Speaking of blacks he said: “The ***** is indolent and lazy, and spends his money on frivolities, whereas the European is forward-looking, organized and intelligent.” Yes, quite a model that Che Guevara. You’d buy a car from him, wouldn’t you? What will Mercedes-Benz come up with next? The Baader-Mienhof super coupe?

Almost exactly one year ago, the Baltimore Symphony used the Hammer and Sickle emblem of the Soviet Union to promote an event. That was disgusting, but at least the event involved the work of a Soviet-era composer.

Mercedes-Benz, by contrast, is using the image Che Guevera because the amoral executives of the company think this will help sell cars to an amoral public.

Please don’t buy anything from a company with that cavalier attitude about human decency.

Well, the company has backed down. We won. It’s only symbolic, but let’s enjoy a small victory.

That’s probably not the most heartfelt and sincere apology ever issued, but it will have a positive impact. Somewhere at Daimler AG, there’s a marketing executive that is going to lose a bonus (and maybe even a job). Other people in the fields of advertising and public relations will have seen the backlash and be much less likely to make similar mistakes.

And perhaps a few people who were ignorant will actually learn a bit about history and begin to understand the evil nature of communism.

I doubt this will have any impact on the empty-headed kids who wear Che t-shirts, but you can’t have everything.

From a personal perspective, the best thing about this episode is that I’ve been attacked by a water-carrying apologist for totalitarianism.

In my line of work, one way to measure whether you’re doing a good job is the degree to which you get criticized by bad people.

Being called a “dickhead” by this tool may be even better than the time a left-wing British columnist called me a “high priest of light tax, small state libertarianism.”

Anyone under the age of 35, schooled in our gov’t propaganda institutes, aka, public schools, have, as early as middle school, been well educated on the great martyr HERO, Che.

And they get glowing marks on their praise-filled essays on Che.

Or, like my grandson, who turned in a truthful essay on Che, get called on the carpet.

Willing to betcha there are more Che worshipers out there than those who know the truth.

Anyone who doesn’t know that Communism is alive and well in our public schools - and has been for decades - has Percheron size horse blinders on...

(My grandson is now a multi-decorated Paratrooper.)

Good photos C21ON!

It shows just how corrupt the Corrupt Liberal Media is that these photos were glossed over during the election campaign.

Imagine if Rep candidate had campaign workers the photo of a Nazi on their office walls.

From Discover the Networks about Che Guevara :

http://www.discoverthenetworks.org/individualProfile.asp?indid=2054

” Chief executioner for the Castro regime, responsible for the murder of thousands

Was appointed Cuba’s Minister of Economics in 1960; within months the Cuban peso was practically worthless.

Was appointed Cuba’s Minister of Industries in 1961; within a year a previously prosperous nation was rationing food, closing factories, and losing hundreds of thousands of its most productive citizens, who were happy to flee with only the clothes on their backs.

I need a new car; however I can wait very patiently for a GOP administration first. (I don't want to incur debt under Obama/Ayers scorched-earth econ policies).

I have typically bought American cars; however I won't any longer, because the UAW gives Dems $ and other in kind support.

Thus, I'll (hopefully) be buying a new car this November, and it will be a foreign make.

I have just eliminated Mercedes from my short list.

Thanks to you, Kaslin, for posting this article.

My dad was assigned to the demilitarization of Germany in the summer and autumn of 1945.

He told me a story about how some guys in his unit found one of those big three-axle open cars the Nazi bigwigs used to ride around in, hidden in a haystack in western Germany somewhere -- it was all tricked out for the upper crust of the Reich with flag fixtures, just like in your posted photo. I think he told me it was a Daimler-Benz. (They also drove Auto Union [Audi] and maybe Bayerische Motoren Werke [sp. -- BMW], which were all semi-statal companies. Add the thoroughly Nazi Volkswagen, and you have the present fleet.)

Those American airmen drove the dog out of that big Benz -- had a real blast, roaring up and down the Autobahn at 100 mph.

Addendum/erratum to my last. I forgot about Opel.

In the course of the aviation demilling work, in which my dad was joined by some British officers, they were working the big German underground aircraft plants Dr. Speer had built. I still have a jeweler's loupe that he liberated from a Focke-Wulf instrumentation factory.

One day instructions from the (reorganized, renamed) SHAEF HQ in Germany arrived, concerning a big cache of precision instruments that had been found in an Adam Opel plant in the Rhine valley (Ruhr, Saar, somewhere in there).

The officers were directed to receive courteously and assist as necessary an embassy of GM lawyers who were going to claim all the Opel stuff -- plants, products, everything -- for General Motors, the prewar parent company.

My dad and the British officers were all alike disgusted by this purblind grab, and so they ordered all the accumulated "stuff", which had been amassed on barges tied up at a Rhine quay, dumped in the river. They then told GM, via the Army, where the stuff had been dumped, in case GM still wanted it.

Opel, of course, as many will recall, was heavily involved in the industrial slaving business, using French and other POW's, internees, and Jewish Sonderkommando workers from the death camps.

• Fonda Demands Higher Taxes on Rich
A Semi-News/Semi-Satire from AzConservative ^ | 17 Dec 2011 | John Semmens
Left-wing crank Jane Fonda lent her support to President Obama’s “tax-the-rich” mantra by recounting that “all the rich people I know favor higher taxes.” Fonda disdained the option of voluntarily paying more. “Sure, we could freely hand over more money if we wanted to,” she admitted. “There’s nothing stopping us from giving the government more of what we have. The problem with that, though, is that the volition would still be in the hands of the individual. People could still opt not to give.” “What this country needs is a collective redistribution of wealth,” Fonda continued.

FYI, that quote is from a SATIRE site.

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