I loved it! I’m not against kitsch at all. In fact, my friend who took me there felt the exterior was kitschy too.
What I really should have brought back was some Brighton Rock. For years - after reading the book as a teen - I STILL thought it was something like Plymouth Rock.
Brighton Rock is good enough, but over-hyped. The best place to get this is in a small shop near Seven Dials, can’t remember the name