What is explained is that you or I can use the exact same search term but each of us receive different information in regard to the search algorithms used by Facebook and Google.
General speaking it's revealing that we are being fed what they want us to see.. NOT what WE WANT to see.
The full video is a TED presentation and makes a very substanstial case for what's occurring.
4 posted on 05/31/2011 12:31:35 PM PDT by VideoDoctor