Both of those goals are achievable. However, now, about those sticky problems of air-time, exposure, and so forth... best of luck with that. Regular media will shun this.
The internet is the great leveler. That's the best bet.
The air-time isn’t the problem. The major networks have to air a candidate’s ads, unedited, within 45 days of the election. They can’t even limit the hours it can be shown. There were ads running during the last election in Washington, DC and the networks couldn’t stop it. They even used their own airtime to explain why they had to show the ads unedited and during prime time. Check out Missy Smith for Congress! It already happened during all sorts of programming including: Oprah, the news, and multiple other prime time shows.