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Fox News Dominates Cable News Election Night Coverage
TV By The Numbers ^
| November 3, 2010
| By Robert Seidman
Posted on 11/06/2010 6:06:35 AM PDT by Oldeconomybuyer
Unsurprisingly FNC easily won in primetime as well as the 5p-7pm period. CNN pulled ahead of MSNBC but not nearly by the margins separating FNC and CNN.
8-11p ET |
|
MSNBC |
CNN |
FNC |
|
|
|
|
|
P2+ |
|
1,945,000 |
2,423,000 |
6,957,000 |
25-54 |
|
669,000 |
1,030,000 |
2,431,000 |
|
|
|
|
|
5p-7p |
|
MSNBC |
CNN |
FNC |
|
|
|
|
|
P2+ |
|
869,000 |
945,000 |
3,092,000 |
25-54 |
|
256,000 |
283,000 |
750,000 |
Fox News average viewership (6.935 million) topped all the broadcast networks (ABC, CBS, NBC) coverage of the 2010 midterm elections head to head in the 10pm (Eastern) hour.
In the news advertiser target adults 25-54 demographic, NBC lead the 10pm hour, followed by Fox, ABC and CBS.
|
|
|
|
P2+ |
P25-54 |
Net |
Program |
Start |
End |
AA(000) |
AA(000) |
FOXNC |
AMERICAS ELECTION HQ |
10:00 PM |
11:00 PM |
6,935 |
2,607 |
NBC |
DECISION 10 PRIME |
10:00 PM |
10:54 PM |
6,268 |
2,789 |
CBS |
CAMPAIGN 2010: ELECTION |
10:00 PM |
11:00 PM |
5,862 |
2,188 |
ABC |
ABC NEWS:VOTE 2010 |
10:00 PM |
10:55 PM |
5,525 |
2,251 |
TOPICS: Business/Economy; Culture/Society; News/Current Events; Politics/Elections
KEYWORDS: 2010midterms; election2010; foxnews; foxnewsratings; journalism; media
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To: NRG1973
“25-54” refers to that age group.
“P2+” is all viewers regardless of age...two and older.
21
posted on
11/06/2010 8:27:03 AM PDT
by
norge
(The amiable dunce is back, wearing a skirt and high heels.)
To: norge
25-54 refers to that age group. P2+ is all viewers regardless of age...two and older.
Thanks for the reply, Norge. Thats exactly the info I wanted to know.
22
posted on
11/06/2010 8:30:06 AM PDT
by
NRG1973
To: Oldeconomybuyer
The “Fox” numbers may be great for Fox, and Fox alone, but that is a much bigger truth than what it means altogether for Conservatives against a still dominate Liberal media.
P2+ 8-11pm
FNC (Fox Cable) 6,957mil
Fox broadcast network (10-11pm) 6,935mil
Total = 13,892mil
P2+ 8-11pm
CNN P2+ 2,423mil
MSNBC P2+ 1,945mil,
NBC P2+ (10-11pm) 6,268mil
CBS P2+ (10-11pm) 5,862mil
ABC P2+ (10-11pm) 5,525mil
Liberal Total 23,023mil
Total Audience = 36,915mil, Fox % = 38.57% of total audience
23
posted on
11/06/2010 12:44:09 PM PDT
by
Wuli
To: NRG1973
P2 = viewers older than 2
25-54 = viewers in that age group (advertisers target demo)
24
posted on
11/06/2010 2:25:28 PM PDT
by
Oldeconomybuyer
(The problem with socialism is that you eventually run out of other people's money.)
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