There are those who refuse to vote for anything other than a "true" conservative, and as a result, lose most of the time.
Then there are the "Reagan conservatives", that realize that getting someone who will vote your side 60-80% of the time elected is more important than voting for a "true conservative" who can't win and getting a Dem elected who will vote against your side 95% of the time...
In keeping with your Reagan theme, I want BOLD colors, not pale pastels.