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...hmmm...CBS has enough problems these days struggling to make a profit on sagging ratings...the last thing the network needs is a big dose of public disgust for running a queer dating service commercial.
1 posted on 02/07/2010 5:05:55 AM PST by STONEWALLS
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To: STONEWALLS

Which you can bet is exactly why the threw out the request. In the end it is a business and it is ALWAYS about money where business is concerned. It is the reason for which they exist, unless they are charitable in nature.

Why on earth would any business temp alienation of 97% of the population for a few thousand dollars, especially from a concern whose reliability in paying is in question?


2 posted on 02/07/2010 5:10:24 AM PST by 101voodoo
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To: STONEWALLS

The goal of Super Bowl ads is to make money and capture the viewers attention so they watch the game.

An ad showing two guys making out is likely to end the party amid projectile vomiting.

Have to go with CBS on this one, as painful as that is.


4 posted on 02/07/2010 5:13:45 AM PST by driftdiver (I could eat it raw, but why do that when I have a fire.)
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To: STONEWALLS

The Superbowl is the mother lode of all “earned media”. All of those reporters filling a whole week of airtime with nothing at all. It is a PR man’s dream.

IMHO, this is just another PR stunt looking for a little cheap publicity off of the Superbowl. There is no way in Hell these guys had enough money to air an ad, so instead they have gotten all sorts of airplay as the “forbidden” ad.

It is an effective tactic, no doubt. But let’s not pretend that CBS actually banned them, or anything. The worst thing in the World that could have happened to these guys was to have CBS say, “OK, we’ll run you ad. Now hand over the Two Million Dollars”...


5 posted on 02/07/2010 5:14:40 AM PST by Haiku Guy (If you have a right / To the service I provide / I must be your slave.)
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To: STONEWALLS

I guess fags like to watch football too....

....though for different reasons.


6 posted on 02/07/2010 5:18:07 AM PST by Vaquero (BHO....'The Pretenda from Kenya')
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To: STONEWALLS

CBS should have said, “Sure. Bring it on.” I’m guessing that the site in question didn’t have the $2 million plus necessary to pay for the slot and requested the time with the expectation that CBS will do what they did and reject the commercial. Then they reap the free publicity.


13 posted on 02/07/2010 5:29:24 AM PST by Non-Sequitur
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To: STONEWALLS
I think it's somewhat relevant to football...A guy started that dating service a tight end and left it a wide receiver. (place drum roll here).
19 posted on 02/07/2010 5:42:29 AM PST by Shqipo (I am snowed in for the duration.)
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To: STONEWALLS

Does anybody know why Pepsi isn’t putting on ads this year?

I just heard on FOX that there will be no ads.


20 posted on 02/07/2010 5:57:15 AM PST by submarinerswife (Obama, the Fresh Prince of Bill Ayers)
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To: STONEWALLS

This commercial would be the polar opposite of the “man-law” beer commercials - a volatile combination.


23 posted on 02/07/2010 6:23:13 AM PST by fwdude (It is not the liberals who will destroy this country, but the "moderates.")
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To: STONEWALLS

They should save it for the new U.S. Army and Marines recruiting commercials...The Few, The Proud,...


26 posted on 02/07/2010 7:58:38 AM PST by broken_arrow1 (I regret that I have but one life to give for my country - Nathan Hale "Patriot")
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