OMG, that’s incredibly sad. Everyone in the M/C industry has been rooting for Buell’s success, and it looked good for them until late last year when rumors started floating.
This should have been their year. Winning race after race against the mighty and many teams of the Japanese manufacturers. And this with a race team of 5 and no more than 200 in the entire company.
Harley should have had a separate marketing model in the EU than here, which would have allowed Buell to capitalize on the huge market of Buell fans over there. However, that’s a very complex issue, but still, I think Buell might still be viable if it had.
R.I.P. to a great brand, and best wishes to Erik and crew.
They only won because they were allowed to have twice the engine displacement of the other racers. Surprise, they won... oh wait, it’s not a surprise.