[Jagman]

I don't think Saturn made a dime from day one. The real prize here is the dealer network, which features the cream of GM dealers. If I were a dollar-rich Chicom automaker, I'd pick up the entire package and start funneling my cars through it.

[TWohlford]

“If I were a dollar-rich Chicom automaker, I’d pick up the entire package and start funneling my cars through it.”

That was EXACTLY the Penske plan. They were gonna have autos built by various companies, slap a “Saturn” sticker on ‘em and sell ‘em.

However, no auto makers would commit.