Wait. Now that I think about it. If every FReeper did watch it, maybe the advertisers on Ms.NBC will start thinking to themselves, "Why the hell are we paying all this money for nobody to watch our commercials when there are obviously millions of potential viewers out there that these anchors are alienating?"
Or do advertisers think along those lines?
If, say, 5000 people watched the show but 8000 FReepers contacted all the advertisers then they might get the message loud and clear. Otherwise, no.